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The Brand Marketer’s All-Inclusive Guide to Generative AI

Content Standard

Optimizing and scaling output Because generative AI models can differentiate between content formats, interpret personas, and mimic a wide range of writing styles, they can help quickly reformat content for cross-channel promotion or generate new content for rote copywriting tasks. . That’s up from less than 2% in 2022.

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Demand-Gen Report Interview on Need for New Sales Enablement Tools

The ROI Guy

Yet despite these demands, the majority of sales is not ready to meet the challenges of today’s B2B buyer, using the same old antiquated techniques.