Remove customer portal
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How HubSpot Built a World-Class Conversational Marketing Program

Hubspot

Above all else, our goal was to create a remarkable customer experience with conversational marketing. From there, both departments came up with shared metrics that aligned us around a holistic customer experience. Customer Satisfaction (CSAT) : the % of bot and human engagements that prospects marked as positive.

Class 83
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Education as a Marketing Strategy: 8 Brands Doing Online Classes and More

Content Marketing Institute

However, some brands have taken this concept further by developing full-fledged classes and curricula for their audiences. Renasant Bank: Marketing strategy takes step above boring classes. We can also email it out to our customer base,” he says. Widen: Online courses bring higher customer retention rate.

Class 103
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ICYMI at INBOUND22: What’s New in HubSpot

SmartBug Media

Many presentations and discussions at INBOUND 2022 centered around how customers, data, and people are all disconnected, and how this lack of connection is having global impacts. The latest customization features allow your portal to be more flexible and adapt to your business needs.

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Employee Self-Service: The Complete Guide

Salesforce Marketing Cloud

Our research shows that 61% of customers would prefer to use self-service to resolve simple issues. Often made available through a web portal or internal portal, ESS usually facilitates common tasks, including updating personal information, accessing employee handbooks, and logging vacation and personal days.

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When Designers & Developers Collaborate, Your User Wins

Salesforce Marketing Cloud

Trending Articles 3 Ways Generative AI Will Help Marketers Connect With Customers 3 min read Learn AI Skills on Trailhead 6 min read User research advocacy reduces designer-developer rework Maybe an online portal has lots of apps under one UI and a ton of custom work. Weeks and months of design and development hours go into it.

Design 105
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Increase Your Sales Rep Performance with Outreach’s New Highspot Integration

Outreach

Joint customers can now be assured that reps have the right content to create personalized interactions with prospects throughout their buying journey without leaving Outreach. Highspot and Outreach customers can start using the new integration today. Not an Outreach customer? Ready to improve your pipeline? Request a demo.

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32 social media training resources and courses every marketer needs

Sprout Social

Sprout Learning Portal (accessible to Sprout customers): Sprout Social Master Class: Listening and Analytics. Sprout Social Learning Portal. If you’re a Sprout user, the learning portal can provide platform training to new team members for you. Additional resources: Video: What is social listening?