Orchestrating & Automating ABM in Salesforce
LeanData
MARCH 19, 2021
LeanData’s Lead-to-Account Matching solution , a native Salesforce application, uses its best-in-class fuzzy matching algorithm to analyze Lead records and match them to existing Accounts in your Salesforce instance. Depending on your own ICP criteria, it may be necessary to add custom fields to your Salesforce records.
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