SaaS Marketing Plan: How to Create Your Own
accelerate agency
FEBRUARY 17, 2023
Pay attention to activation rates, too. Other important KPIs include: Churn rate : If customers are quitting your product, you need to figure out what to improve to make them want to stay The ratio of CAC (customer acquisition cost) to CLV (customer lifetime value) Monthly recurring revenue (MRR) to keep track of your growth.
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