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Top 6 Ways You Can Conduct User Research to Gather Optimization Ideas

Convert

DECEMBER 8, 2020

User research is widely associated with user experience (UX) design , especially for helping reduce churn rates by delivering optimal experiences with a software product or service. Eye-Tracking Studies. Eye tracking is an advanced user research method that tells researchers what users are looking at and for how long.

Research 98
Research Optimization Eye-Tracking Customer Satisfaction 98
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How to develop a winning customer experience strategy

Sprout Social

JUNE 12, 2023

Use surveys, interviews and focus groups to collect feedback. Track the right customer experience (CX) metrics Metrics give you hard data on how well your customer experience strategy is working. Churn Rate: This is the percentage of customers who stop doing business with you over a given period of time.

Marketing AI 131
Marketing AI Marketing & Strategy Lead Scoring Lead Ranking 131
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