channel strategy Tactics Related Topics 
Top Rank Marketing
FEBRUARY 12, 2024
The strategy has exploded in adoption, with a 2023 Ogilvy study finding that 75% of B2B businesses are leveraging influencers in their campaigns. Our agency has partnered with brands to create countless B2B influencer marketing campaigns and strategies, so we’ve helped put many of these techniques into action.
Marketing Insider Group
DECEMBER 18, 2023
From the targeted precision of LinkedIn Sponsored Updates to the expansive reach of the Google Display Network, each tool and tactic we’re about to dive into is a piece of the puzzle in crafting your content’s journey from creation to conversion. This is where the magic of paid content distribution comes into play. Why Outbrain?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Marketing Insider Group
MARCH 27, 2023
This makes it essential for businesses to place greater effort toward establishing solid B2B client retention tactics and practices. The exact tactics and their execution are very likely to vary depending on business type and industry. Every company’s client retention strategy will look different.
KoMarketing Associates
OCTOBER 20, 2020
Although the COVID-19 pandemic has changed the way marketers do business, new research shows that they are falling back on some of their favorite tactics, such as social media marketing, to maintain a certain level of success. Turning to Popular Marketing Channels for Success. and public relations (3.1) also made the list.
Speaker: Justin Keller, VP of Marketing, and Brad Beutler, Director of Content at Terminus
Or maybe you’ve done your research on ABM, understand the benefits, and now you want to see some tactical ways on how to get started? The most effective channels to use in today’s world to get your brand in front of your most important accounts. How the TEAM framework relates to an effective go-to-market strategy and plan.
Animalz blog
FEBRUARY 25, 2024
It’s the belief that customers will find your great product without a distribution strategy. A distribution-first strategy starts with the “they will come” part. A distribution-first strategy starts with the “they will come” part. Sometimes they do. Often, they don’t.
Martech
MARCH 1, 2024
This article outlines essential retention marketing strategies and tactics tailored specifically for a B2B context to strengthen customer relationships, prevent churn and maximize lifetime value. They expect to do business through digital channels. They are the firm’s digital-channel experts.
Speaker: Howard J. Sewell, President of Spear Marketing Group
Your Exclusive Step-by-Step Guide to the Opportunity-Based Marketing (OBM) Framework That Will Enhance the ABM Strategies Used by Your Marketing and Sales Teams. These steps encompass setting the right goals with selecting the appropriate tactics and channels however, what is the best way to get started?
Advertisement
What happens when strong partnerships, cross-channel strategies, and compelling content come together in a B2B marketing campaign? You'll learn: Tips for inspiring your own strategy. Key takeaways from each story on how you can apply their tactics to your own strategy. Happier customers. Higher revenue.
Advertisement
When was the last time you evaluated your tactics to make sure your content marketing strategy has kept pace with the changing digital landscape? Here are some tips to make sure you’re executing the right content strategy that will lead to higher user engagement and lead generation. Get your content strategy up to speed today.
Speaker: Jason Tanner, CEO of Applied Frameworks
Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions. However, effective communication of product strategy often presents challenges for product leaders.
Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity
Marketing strategies to attract the webinar audience you want and convert webinar attendees into active prospects. Top tactics and channels for reallocating event marketing dollars. Whether marketers are planning on live events this Fall and where budgets slated for live events are going.
Expert insights. Personalized for you.
113 
Let's personalize your content