channel effective 
KoMarketing Associates
AUGUST 10, 2022
Wpromote recently published the “2022 State of B2B Digital Marketing” report, and statistics indicated that the majority of B2B marketers (50%) now cite social media as their most effective digital marketing channel in terms of driving revenue. This is followed by content marketing (47%) and email (41%).
KoMarketing Associates
DECEMBER 21, 2021
Litmus recently conducted its “2021 State of Email Report,” and statistics suggested that email marketing still tops marketers’ list of most effective marketing channels. Email remains largely significant to marketers, and as a result, new research indicates that they will be increasing their investments in this area in 2022.
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PureB2B
MARCH 7, 2024
The post B2B Tech Vendors Need Effective Communication Strategies to Build & Support Their Channel Partner Program appeared first on DemandScience.
chiefmartech
JUNE 15, 2023
Classically, the majority of these are sales “channel” partnerships. of marketing and sales leaders who aren’t directly in partnerships themselves (the light teal bars) report that partners are becoming a more effective channel in reaching their audience. By the way, on the dark teal vs. light teal bars.
Speaker: Michael Brito, EVP, Zeno Group
So how do you break through the noise to deliver the right message, at the right time, using the right channel - and reach the right audience? Michael Brito, EVP at Zeno Group has an effective and repeatable answer: use audience intelligence!
SmartBug Media
MAY 6, 2020
The most effective SaaS marketing departments employ paid, owned, and earned media channels. For growing SaaS organizations that are doing inbound marketing , paid marketing channels can give you the awareness to put all of that great content to work. Paid Search. Retargeting. Even $20 to $50 per week can make a difference.
Liveintent
MAY 18, 2023
Retail media is good for advertisers: Regarding RMNs’ future impact on the ad industry, 88% predict a positive effect through new opportunities for brands to reach customers. Meanwhile, 7% deem it less effective, and 8% were unsure. LiveIntent is home to over 200 people worldwide with offices in New York, Berlin, and Copenhagen.
Speaker: David Crane, Head of Content & Thought Leadership, Integrate
The coming month will test the boundaries of change management for marketing organizations (and their colleagues in sales, finance, IT and legal) as they ready their teams for the EU’s General Data Protection Regulation (GDPR), which will go into effect May 2018.
Speaker: Tom Pick, Independent B2B Digital Marketing Consultant
Content marketing, for example, is widely viewed as the most effective lead generation tactic and area for additional spending in the coming year. But doing it effectively to optimize results is also the top challenge marketers face. How to embrace new channels for brand and audience building.
Speaker: Ruth Stevens, President of eMarketing Strategy
Success tips for improving the effectiveness of your engagement channels. Ways to craft a personalized contact strategy for each buying role at each stage in the buying process. The key metrics to drive your thinking and declare success (Hint: it’s not revenue!). You don't want to miss out on this amazing webinar!
Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity
How to leverage online events, like webinars, as effective replacements for live events. Top tactics and channels for reallocating event marketing dollars. Whether marketers are planning on live events this Fall and where budgets slated for live events are going.
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Marketers highly value email as an effective, reliable channel to engage with your audience and drive revenue for your company. Yet, to reap the benefits, you must ensure your campaigns reach their intended recipients.
Speaker: Brian Carroll, CEO & Founder of markempa
The single biggest issue for B2B growth is effective lead generation: increasing lead quality and quantity. There has never been more marketing channels to reach potential customers. Today’s sales and marketing environment is a paradox. But, connecting and building trust with buyers has never been harder.
Speaker: Jason Tanner, CEO of Applied Frameworks
However, effective communication of product strategy often presents challenges for product leaders. Further, organizational leaders, channel partners, customers, and other stakeholders also require transparency to align efforts in support of the product strategy. Effectively communicate product strategy.
Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA and Bill Pappa, Sales and Marketing Leader at Ai Media Group
The most effective way to accomplish this is through direct hyper-personalized touchpoints. In this fire-side chat Marketing Technologist, Ari Capogeannis and Sales & Marketing Leader, Bill Pappa, will answer all of your questions and teach you: Effective ways to engage prospects through direct mail.
Expert insights. Personalized for you.
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