How to identify your ideal customer profile (ICP)
Lenny's Newsletter
AUGUST 29, 2023
compliance, internal transparency) Company’s unique way of working (e.g. ” — Boris Jabes , co-founder and CEO of Census “We did not think about ICP. 1,000-5,000 employees) Job title (e.g. engineering manager, social media manager) Pain point you’re solving (e.g. B2B SaaS, e-commerce) Price point (e.g.
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