census trade 
Biznology
NOVEMBER 30, 2018
Other, less-intrusive measures (like looking at census information and trade organization membership lists) can also highlight specific details for a targeted group of individuals. These types of research techniques help researchers understand why a consumer acts in a certain way – why he or she buys (or doesn’t buy) a certain product.
ClearVoice
NOVEMBER 30, 2019
A blog series exploring the well-intentioned attempt of a content creative to learn about a new trade. Defining a niche audience of target listeners: My slice of audience would be the 267,667 persons of Cambodian descent in the United States (according to the 2010 US Census, which I would debate is highly undercounted).
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Zoominfo
JUNE 27, 2022
The following grid shows this quality vs. quantity trade-off. To evaluate the potential quality of a dataset, compare the number of contacts or accounts from a provider against government census or population reports. Quantity is more a numbers game.
Biznology
JUNE 13, 2016
If it’s an industry perspective, I want to see the data corroborated in the top trade media. If you’re not certain, check the trade publications for any past contributions by the writer, and also review his background on LinkedIn. Census , for example, is only conducted once every 10 years.
Hinge Marketing
JUNE 25, 2020
Trade publications. Trade publications. Census data. Many trade associations also publish lists like these. If your prospect works for a publicly traded company, be sure to look at recent financial statements and the company’s annual report. LinkedIn company page. SEC filings (public companies). Press releases.
Hubspot
JULY 13, 2018
This includes competitor websites, social media business pages, trade magazines, market reports, and even census data published by the government. Secondary data, on the other hand, is the public information -- online and offline -- that characterizes your industry.
Integrated B2B
FEBRUARY 26, 2014
Trade journals and research publications offer dense, often dull, content that doesn’t appeal to the average reader. Research the census. The census seems dull and inaccessible on the surface, but it contains a vast well of information on industries and the economy that you can use effectively. Read industry publications.
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