Prospect Research for the Professional Services
Hinge Marketing
JUNE 25, 2020
The more informed you are up front, the smarter you will sound—and the more likely you are to impress the person on the other end. . We’re not talking statistical analysis and multivariate regressions. Census data. Is it worth doing this kind of research? And how much time should you invest in it? Internal records (e.g.,
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