Lenny's Newsletter

AUGUST 29, 2023

sells software that’s $10k ARR) Geo (e.g. We said we’re only going to sell to software companies that are: Selling in the U.S. Selling via video conferencing (it was Webex at the time), so we had the most amount of data to analyze. You have product-market fit for companies that are more difficult to sell to.

Ideal Customer Profiles 93

Ideal Customer Profiles Profiling CPO Co-Registration 93

SWZD

AUGUST 15, 2019

IBM’s rich legacy goes back to the Hollerith punch cards used for the 1890 US Census; it is now a global cloud computing and cognitive solutions company. She mentioned: Crossing the Chasm by Geoffrey Moore. Selling to Practitioners vs Decision Makers. We also asked about books she found to be most impactful to her career.

Ideal Customer Profiles 48

Ideal Customer Profiles Lead Ranking Cross-Selling Peer-to-peer 48

Martech Advisor

NOVEMBER 6, 2019

To generate more revenue by retaining, renewing and upselling or cross-selling to existing customers. According to the US Census Bureau, in 2019, the millennial generation is expected to overtake baby boomers in population, for the first time in history. Virtual self-service for next-gen consumers.

Tips 89

Tips Enterprise Management Customer Satisfaction Work Management 89

Buzz Marketing for Technology

DECEMBER 12, 2012

Census department figures. Behavioral targeting and product recommendations—especially in a very personalized mobile environment—are great ways to increase your average order values and your upsell/cross-sell opportunities, as well as keep your consumers loyal. And nearly 51% of the U.S.

Cost 100

Cost POS Mobile Marketing Click Rate 100

Martech Advisor

NOVEMBER 6, 2019

To generate more revenue by retaining, renewing and upselling or cross-selling to existing customers. According to the US Census Bureau, in 2019, the millennial generation is expected to overtake baby boomers in population, for the first time in history. Virtual self-service for next-gen consumers.

Tips 75

Tips Enterprise Management Customer Satisfaction Work Management 75

QuanticMind

JUNE 15, 2017

To mitigate the cross-platform problem, alternatives to discovering and collecting personal info outside of GA include using login forms, third-party cookies and plugins and marketing automation solutions such as Marketo.

Keywords 40

Keywords Marketing Analytics Tools Paid Search Agency Brand Identity 40