Why are SIC and NAICS Codes Important to Marketing?
Leadspace
JULY 7, 2019
The most reliable way to identify a company is with SIC or NAICS codes. . Most marketers don’t understand why these codes are so much more than just a random assortment of numbers–however, a majority of business databases and other research tools use these codes to classify and organize industries. industries. Fun stuff, right?
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