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Unleashing the Power of AI-Driven Content Creation

Webbiquity

AI is being used to automate mundane tasks, drive data analysis, create personalized customer experiences, and much more. Readers want to hear about your own experiences or case studies in your blog posts. Affiliate sales support independent publishing. For example, Jasper helps you craft better tweets.

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The 10 Best Examples of Thought Leadership Content Marketing

Marketing Insider Group

Thought leadership marketing means going beyond the same blog posts and regurgitated ideas that everyone seems to be publishing. The Forecast publishes industry news and ideas about the people, trends, and technologies that are shaping the cloud computing industry. Content such as “New Study Finds More Than Half of U.S.

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Why Content Marketing Beats Advertising (Almost) Every Time

Marketing Insider Group

Every business wants more customers and leads, but many aren’t sure about the best way to get them. Content marketing is a strategic process wherein brands consistently publish content that their audiences want to consume. An eye-tracking study revealed most users dismiss ads online. The Basics: Defining the Contenders.

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How to Humanize Your Brand with Authentic Content

Marketing Insider Group

In fact, even in the glory days of Madison Avenue, the most successful agencies published authentic content that informed and humanized even as it entertained. Quick Takeaways: To give your audience a customized experience, give your content a human face. Use customer personas to tailor your content to every segment in your audience.

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Industrial Website Redesign: Why It’s Not a DIY Project

Tiecas

I feel it is so important that I recently published a post titled, How to Use Manufacturing Branding & Industrial Lead Generation as a Power Couple. Prospective customers in your niche have seen it all before. You’ll find in-depth information on our process, case studies, and the results you can expect from a strategic partnership.

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The New Focus on Retention Marketing

Marketing Insider Group

Many brands pour money into attracting customers. But it’s just as important to put effort into keeping these customers. Incredible deals are offered to “new customers only” with no thought for those customers who have already committed their loyalty and their money. Source: [link]. Quick Takeaways.

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How Content Marketing Builds Trust

Marketing Insider Group

Whole Foods publishes an “inspiration” blog with tips, ideas, and recipes for a healthier lifestyle such as “How to store fresh produce so it lasts longer” and “7 ways to build a better bento box”. Trader Joe’s has a blog highlighting new products and recipes and also a podcast that offers listeners an insider view into the company.