A Case for Transformation

Act-On

At Act-On, we’re dedicated students and scholars of transformation. It’s why we we’re named the only Visionary vendor in the 2017 Gartner Magic Quadrant. Marketing Automation gartner magic quadrant magic quadrant transformation transformative marketing

Case 225

Digital marketing case study: Havenly

Choozle

The post Digital marketing case study: Havenly appeared first on Choozle: Digital Advertising Made Easy. Havenly, a virtual interior decorating service and direct-to-consumer brand, gives clients approachable and affordable access to custom visual designs.

Making the Case for Case Studies

SmartBug Media

Today’s marketers have a full-time job creating content, generating leads, driving traffic, collaborating across channels, and staying in the know when it comes to understanding the ins and outs of their ideal customer—and a case study can display your success. Though the type of marketing material can vary from infographics to blogs to videos to e-books , the case study is a piece of content that should be in every organization’s front pocket. Create content in a silo.

How to Create an Effective B2B Case Study

KoMarketing Associates

Enter: case studies. Case studies can help push your brand to the top of the list of candidates when the buyer has hit the decision-making stage thanks to their ability to show the value of your organization’s products or services. But, how do you create a B2B case study that supports your content marketing strategy ? If a potential buyer comes across a case study they can relate to, you have a great chance of landing yourself a hot lead. Step 3: Format the Case Study.

Lead Generation Companies: How to Pick a Right One

Check the case study section on their website, see if. In some cases, they may just pass you the list of contacts (unqualified ones). Lead Generation Companies: How to Pick a Right One WWW.MARKETJOY.COM Contact: +1 484-302-0110.

Making the Business Case for Data Management

Reachforce

You know that data is the foundation of all successful B2B marketing campaigns. You know you need data management in order to enable your sales initiatives. You know that it is 100% necessary for a best-in-class tech stack. marketing budget

Case 181

8 Use Cases for Predictive Analytics in Marketing in 2019

Reachforce

Eight use cases for predictive analytics in your marketing strategy. Predictive analytics plays a critical role in every step of your customer’s lifecycle. This post explains: What predictive analytics means. Which criteria lead to a successful predictive analytics strategy.

What is a Q&A Case Study? And Why is it Great for B2B Marketing?

Webbiquity

This trend makes case studies more important than ever. A case study is more than a review or a testimonial. A good case study paints a picture, tells a story. A question and answer (Q&A) case study is a simple and natural approach to telling a client’s story.

Marketing AI Use Cases: Why Content Optimization Ranks so High

MarketMuse

In December 2018, the Marketing AI Institute released an industry report entitled “Top 25 Use Cases for Marketing Artificial Intelligence.” Case Studies

Case 71

Agile Marketing Examples & Case Studies

Marketing Insider Group

The post Agile Marketing Examples & Case Studies appeared first on Marketing Insider Group. The theory of Agile marketing sounds great. I mean, of course we all want to be more nimble and responsive; nobody is standing in line to be slower and less adaptive to change. But the same questions continually come up: if this is so great, where are the Agile marketing examples? Where can I find […].

Best Practices for Selling to Government Agencies

If this is the case, you need to. this were the case, this product would have an edge on. Best Practices for Selling to. Government Agencies WWW.MARKETJOY.COM Contact: +1 484-302-0110. hello@marketjoy.com The US government spends over $235 billion on. goods and services each year.

Appointment Setting Case Study

Valasys

Case StudyBackground. Valasys Media’s outbound appointment generation service was utilized by one of UK’s largest training providers.

Making the Case for Predictive Marketing & Sales

Ignite Tech

Moderated by Kerry Cunningham of SiriusDecisions, Infer and Lattice Engines joined forces last month to discuss the key strategies and use cases to get your business started with predictive marketing and sales. The top use cases for getting started with predictive analytics.

Case 163

Case Studies: Does Your Team Know What Makes a Good Success Story?

WriteSpark

Or, you're preparing to launch a new product and you know that a strong customer case study would be very helpful for substantiating your marketing messages. In both cases, what input do you receive? You can avoid these unproductive situations by educating your team about the types of customers and stories that make a good case study. Has the customer agreed to participate in the case study?

Case Studies: Does Your Team Know What Makes a Good Success Story?

WriteSpark

Or, you're preparing to launch a new product and you know that a strong customer case study would be very helpful for substantiating your marketing messages. In both cases, what input do you receive? You can avoid these unproductive situations by educating your team about the types of customers and stories that make a good case study. Has the customer agreed to participate in the case study?

How B2B Marketing is Changing in 2018

Content marketing / development / repurposing 19 Blogging 6 Thought leadership 4 Video 3 Case studies 2 Articles / guest posts (e.g., cases, marketers planned to try to improve their. We’re definitely behind on case studies. Even in the case of an. 1How B2B Marketing.

Case Analytics for Insurance

Technology Services Group

As our clients add more and more capabilities to OpenContent Case, one of our big new exciting developments will be the ability to extract proactive insight into the documents themselves based client definition of critical terms.

Case 52

Making The Financial Case For Your Brand Marketing Plans

Marketing Insider Group

The post Making The Financial Case For Your Brand Marketing Plans appeared first on Marketing Insider Group. Brand marketing is never easy. It’s a field that is part science, part art form, and part luck. It can also be one of the most capital-intensive parts of a business.

Case 202

Making the Case for Calm Technology

Act-On

Amber Case asks whether technology is making our lives easier or more complicated. She is a cyborg anthropologist and advocate of calm technology, which she describes as technology that gets out of your way and lets you live your life.

Case 148

How Globe Telecom Improved Monthly Organic Traffic by Over 100% [Case Study]

Spiralytics

SEO Case StudyIn 2016, Globe Telecom partnered with Spiralytics to improve the digital marketing efforts of Globe. Fast forward almost two years after, our collaboration marked an unprecedented achievement in Globe’s history: a 100.26% growth in the websites’ monthly organic traffic.

The Sales Enablement Handbook

which you expect from them, and in these cases, sales enablement can give them the ‚leg up‘ which. In case where coaching has been delivered to multiple individual sales teams -. The Sales Enablement. Handbook WWW.MARKETJOY.COM Contact: +1 484-302-0110.

LeadGnome Case Study: Bridgeway Increases Sales Productivity and Database Health

LeadGnome

Download the case study below to see how Bridgeway eliminated over 300 bad contacts and improved email deliverability to 97% in just the first year using our email mining service. Download Case Study. Blog LeadGnome Case Studies

Case Study: Cox

Contently

The post Case Study: Cox appeared first on The Content Strategist. Case Stories Case studies _media Case Story Case study

Case Study: Weebly

Contently

The post Case Study: Weebly appeared first on The Content Strategist. Case Stories Case studies _technology Case Story Case study

The case for customer reactivation

Biznology

In which case, you must strive to fix the problem. In which case, you need to determine whether there’s another way to serve them profitably. In which case, you must institute a win-back effort. The post The case for customer reactivation appeared first on Biznology.

Case 166

Paradigm of Strategic Value-Based Discounting for the B2B Industry

In these cases, a value- based strategic discount will work well, encouraging. Paradigm of Strategic Value-Based. Discounting for the B2B Industry WWW.MARKETJOY.COM Contact: +1 484-302-0110. hello@marketjoy.com Discounting to attract new customers has been.

Case Study: Weber Shandwick

Contently

The post Case Study: Weber Shandwick appeared first on The Content Strategist. Case Stories Case studies _media Case Story Case study

Case study: Choozle’s advertising strategies

Choozle

View the case study below to learn more about which advertising strategies the Choozle team uses, how we got there, and the impacts they’ve made within our sales and marketing programs.

10 Inspiring Case Studies of Digital Transformation

Biznology

The case study companies include Zappos, McDonald’s, and U.S. Rob’s eBook, “166 Case Studies Prove Social Media ROI,” available for free on the BarnRaisers website, has been downloaded over 115,000 times.

Case Studies

emedia

emedia’s library of demand generation case studies illustrates real-life applications of our methods and best practices. Click to download a recent emedia case study. The post Case Studies appeared first on emedia. Case Studies Resources

Digital Marketing for Manufacturers: Making a Business Case

Industrial Marketing Today

Uh […] The post Digital Marketing for Manufacturers: Making a Business Case by Achinta Mitra appeared first on Industrial Marketing Today. Imagine this all too common scenario if you are a manufacturer, distributor or an engineering company.

Case 383

Do You Want a Case Study or Just Feedback?

WriteSpark

A prime customer has just agreed to participate in a case study for your product--great news! But it can be tempting to turn what should be a focused case study interview call into an extended grilling of the customer for every bit of product feedback you can get.

8 Use Cases for Enriched Data

Reachforce

Data enrichment plays a central role in today’s fast-paced, data-driven marketing landscape. As you know, there is no shortage of customer data available to your business.

Case 181

A Case for Marketing Automation

Salesfusion

button class="lbp_secondary" link="[link] align="center" size="medium" type="wide" style="solid" icon="lightbulb" title="Learn More"]Sign Up[/button][/box] The post A Case for Marketing Automation appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion.

Case 236

Making the Case for Calm Technology

Act-On

Adaptive Marketing AI Marketing Automation Marketing Life Marketing Strategy

Case 130

Case Story: How RBC Successfully Scaled Content Across 22 Teams

Contently

Contently Case Stories is a series highlighting some of Contently’s most successful clients. In some cases, it used to take weeks for RBC to take its content live. Digital Transformation Case Story content audit content review RBC scale workflow

Case 103

Confucius Say: Your Case Studies are Worthless

Marketing Craftmanship

This goal is rarely accomplished through anonymous or identified client / customer “case studies,” which are widely used, that prospective clients rarely read, and often carry the same level of credibility as references on a job applicant’s resume.

Case Studies

inPowered

The post Case Studies appeared first on inPowered blog Brands of all sizes rely on inPowered to deliver on their content marketing objectives.

15 Cases of Marketing Innovation [New eBook]

Modern Marketing

If it takes a village, then this case study collection is the ultimate testament to the super forces driving today’s business innovation. Check out the “Modern Marketing Superheroes” case study collection! .

Case 248

How to Define Sales Use Case Requirements for Your Sales Content Strategy

Avitage

Without well-defined and documented sales use case requirements, effective sales content strategy is not possible. Define Use Case Requirements. Pre-requisite to use case definitions are two competencies we identify in our 6 Competency Framework for Business Level Content Strategy.

Case 215