Convince & Convert

APRIL 8, 2015

Businesses are making a strong return from influencer marketing, generating $6.50 The poll also found that influencer marketing is the fastest-growing online marketing channel, crushing other strategies like affiliate marketing, paid search, and display. Marketers Get Best Results from Blogs and Facebook.

Case Studies 167

Case Studies Planning Case Study Marketing Budget 167

BOP Design

APRIL 26, 2022

The appeal of these social campaigns is that they educate attendees about current trends in online marketing and provide an opportunity to interact with experts. Attending these virtual events is a great introduction to LinkedIn Marketing Solutions and creates educational materials for anyone looking to learn more about B2B marketing.

Social Media 98

Social Media Work Management Campaigns Marketing Management 98

Webbiquity

JANUARY 2, 2013

Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+. The most popular social media sites for distributing B2B content are LinkedIn (used by 83% of B2B marketers), Twitter (80%) and Facebook (also 80%).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KoMarketing Associates

AUGUST 26, 2020

You can republish videos from other platforms, like Facebook and YouTube into your LinkedIn feed. It’s not YouTube. It’s a very good case study in how one marketer has chosen to commit to a platform and just do it really well, rather than trying to be everywhere at once. It’s not Facebook. It’s not Twitter.

Linkedin 209

Linkedin Video Marketing B2B Marketing Marketing Strategy 209

Hubspot

AUGUST 7, 2018

Here, we’ll cover everything from marketing strategies to real-world examples, to ensure your business reaches the right people out of that four billion. What is Internet/Online Marketing? Online marketing strategies include web design, SEO, email, social media, PPC, and other internet-related methods.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

KoMarketing Associates

JUNE 25, 2019

At Search Engine Journal, I did a case study where we did a weekly live streaming show (#SEJLive) plus live streams on speaker panels at a few of the SEJ Summit conferences. Facebook is likely the largest live streaming social media platform, outside of YouTube. Customer spotlights or interviews. Industry news coverage.

B2B Marketing 218

B2B Marketing Marketing & Strategy Marketing Strategy Planning 218

Online Marketing Institute

NOVEMBER 8, 2010

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. Sep, 2010 in Uncategorized There’s no shortage of social media case study posts online these days.

Case Studies 40

Case Studies Case Study Social Media Studies 40

Valasys

NOVEMBER 21, 2022

Whether it is B2C or B2B online marketing, content will always be your most important asset. About 90% of B2B entrepreneurs are utilizing content marketing methods in their general marketing strategies. Therefore, you must improve your B2B content marketing tactics to remain at the top.

B2B Marketing 40

B2B Marketing Tips Content Marketing Planning 40

Hinge Marketing

APRIL 12, 2016

Five Levels of Online Video Quality and Cost. Think YouTube. Best Uses – Case studies, profiles, service or process descriptions, recruiting video. SEE ALSO: B2B Video Marketing Tips. appeared first on Hinge Marketing. 1 – Amateur. Benefits – Fast and inexpensive. No apologies needed.

Cost 132

Cost Budget Programs Video Marketing Product 132

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

KoMarketing Associates

AUGUST 29, 2017

Google Analytics YouTube Channel. From quick tips to deep dives, the Google Analytics YouTube Channel has you covered. Think with Google is a diverse collection of resources classified into either Consumer Insights, Marketing Resources, or Advertising Channel.

Marketing Analytics Tools 150

Marketing Analytics Tools Resources Google Analytics 150

Hinge Marketing

AUGUST 1, 2014

You can then share the finished video across social media channels including Instagram, Twitter, YouTube, Facebook and Pinterest. These recordings can be synced to YouTube, shared across social media channels, uploaded to landing pages or even repurposed as a blog post. Repurpose Case Studies for Video.

Service 48

Service Video Marketing Case Study Case Studies 48

Strategic-IC

APRIL 9, 2019

86% of online marketers incorporate video content into their marketing strategies. Did you know that YouTube alone, sees over 1 billion hours of video watched daily? For this reason, it’s growing in popularity; according to Cisco predictions, online video will make up about 82% of all consumer internet traffic by 2022.

Lead Scoring 81

Lead Scoring Lead Ranking Video Marketing Marketing & Strategy 81

B2B Marketing Traction

AUGUST 15, 2011

He’s been talking up the online marketing and search engine optimization benefits of having a social media presence and let me know that his customers and prospects are often a bit puzzled about Facebook content. You do have a YouTube channel, don’t you? Links to new content on your website. Anything unusual?

Facebook 100

Facebook Trade Show Press CPA 100

Biznology

JUNE 29, 2018

The other is case studies. Here’s a ~30-second video that makes the case for sharing videos later in the sales process.). After all, not everyone needs to read the complete article or white paper to be inspired by its best ideas.

Top of Funnel 184

Top of Funnel Video Marketing Differentiation Case Studies 184

Go Beyond SEO

NOVEMBER 25, 2018

It does this by allowing you to join the digital conversion, whether that conversation is taking place on your blog, your YouTube channel, or even on a third-party site. It also creates a sense of authority and trust between your firm and your target market.

SEO 107

SEO Dwell SERP Ideal Customer Profiles 107

Salesforce Marketing Cloud

OCTOBER 20, 2021

Traditional online marketing techniques such as paid digital advertising work, but advertising costs have left small businesses struggling to compete. Do you have any case studies of similar projects? As a small and growing business, your site should look good on Google. SEO strategy is effective, but not instant.

Small Business Marketing 98

Small Business Marketing SEO Tips Business 98

KoMarketing Associates

JANUARY 5, 2017

This year, there are so many great things to look forward to when it comes to what’s next in B2B online marketing. In 2017, your B2B online marketing strategy should include goals on how to up your content marketing game. As it has for the past few years, content will continue to be “king,” as the old cliche goes.

Online Marketing 217

Online Marketing B2B Marketing CMS Development Planning 217

Go Beyond SEO

NOVEMBER 25, 2018

It does this by allowing you to join the digital conversion, whether that conversation is taking place on your blog, your YouTube channel, or even on a third-party site. It also creates a sense of authority and trust between your firm and your target market.

SEO 68

SEO Dwell SERP Ideal Customer Profiles 68

SmartBug Media

MARCH 19, 2021

The mission of the Content Marketing Institute is to advance the practice of content marketing through online education, print, and in-person seminars. Subscribers get how-to marketing advice for their content strategies, B2B content marketing case studies, research, and more.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Let us know what you think, and I could send you the case study No Erica, we are not interested in writing about your ad campaign. Please don’t.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Buzz Marketing for Technology

OCTOBER 25, 2013

Just as brick-and-mortar retailers have recognized the growing purchasing power, shopping preferences and influence of this vigorous and fast-growing demographic, online marketers too are beginning to see the value of personalizing and customizing every customer experience to better serve their individual needs. Internet users.

Mobile Advertising 100

Mobile Advertising Advertising Agencies Mobile Marketing CMO 100

ActiveDEMAND

APRIL 5, 2016

Here are some ways you can make sure your marketing efforts pass the ZMOT test: Ensure information about your client’s product is readily available through such measures as customer testimonials, buyer’s guides and case studies. ActiveDEMAND includes all the tools required to deploy online marketing campaigns.

Marketing Automation Services 40

Marketing Automation Services Automation Personalization Sales Cycle 40

Valasys

MARCH 2, 2020

According to a case study by Google from eCommerce tire retailer Triento, implementation of remarketing strategies in Google Ads allowed Tirendo to increase its sales through paid ad campaigns by 22%. Hyper-segmentation & scoring allow marketers to focus on prospects that matter the most.

Paid Content 59

Paid Content Conversion Effectiveness Top of Funnel 59

LEADership

AUGUST 7, 2014

B2B companies are steadily moving share of budget from offline to online marketing and lead generation. The bad news is, most of these companies are still thinking and running their online lead generation campaigns like in the old days, where a strategy was agreed upon and then played out exactly as per the plan.

Lead Generation 40

Lead Generation Landing Pages Generation Budget Programs 40

Industrial Marketing Today

OCTOBER 2, 2010

Let’s look at two case studies to see how industrial marketers are using email to reach and engage with industrial buyers. Case study #1: B2B lead generation through better segmenting and more focused email content Business challenge: FreightCenter wanted to change its customer mix of 70/30 (B2C/B2B) to a more B2B-centric mix.

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

KoMarketing Associates

JANUARY 5, 2017

This year, there are so many great things to look forward to when it comes to what’s next in B2B online marketing. In 2017, your B2B online marketing strategy should include goals on how to up your content marketing game. As it has for the past few years, content will continue to be “king,” as the old cliche goes.

Online Marketing 136

Online Marketing B2B Marketing CMS Development Planning 136

Buzz Marketing for Technology

JUNE 5, 2013

Video is another crucial aspect of ZMOT; product showcases, how-to demonstrations, B2B case studies…whatever your market, customers will want to see what you have on offer before opening their wallets. Try adding a YouTube channel to your social media arsenal.

Mobile Advertising 100

Mobile Advertising Mobile Marketing User-Generated Content Internet Marketing 100

Single Grain

APRIL 7, 2022

Home to around 2 billion monthly active users, YouTube is one of the most popular sites on the web, and an incredible place to interact with your target audience. Every day, demand for YouTube content continues to grow, as younger generations replace their television sets with online streaming. Top 5 YouTube Marketing Agencies.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Youtube Ad Agencies 52

Online Marketing Institute

JUNE 25, 2009

First shared by: michelelinn : Are You Optimizing Your Email Marketing for Search? Great article by @GalenDY): [link] #b2b May 20, 2009 - reply - retweet Twitter for Business Case Study: @B2BOnlineMktg at 90 days |. Part three of the case study of Business.coms @B2BOnlineMktg Twitter account targeting B2B online marketers.

B2B Marketing 40

B2B Marketing Digg Marketing Management Paid Search Agency 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. The one embedded above, for example, currently has more than 33,000 views.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hinge Marketing

DECEMBER 1, 2014

This is also why blogs and articles are an important part of any effort to cultivate Visible Experts – not to mention a cornerstone of online marketing. A website carries your identity and message to an ever-growing online audience. SEE ALSO: Top 10 Advantages of Online Marketing for Professional Services.

Service 48

Service Planning Trade Show Ideal Customer Profiles 48

Online Marketing Institute

MAY 18, 2010

TopRank SEO client, Jiyan Wei from Vocus will present a case study of how they’ve used and advanced their SEO efforts with the 500,000 press releases hosted on PRWeb. Longer sales cycles due to more complex products and services and business purchasing processes often require more information.

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Write about customers successes – Write up a case study about a clients successful project, they will often let you publish their name 5.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

MLT Creative

SEPTEMBER 8, 2010

September 14, Social: IRL Lawrence KS: You wont just learn effective social media marketing techniques, but will look at how social media works in conjunction with traditional marketing and why that's important. September 15-16, iStrategy Chicago, IL: Are you looking to quantify your social media efforts?

Advertising Agencies 40

Advertising Agencies Paid Search Agency Work Management B2B Marketing 40

Hinge Marketing

OCTOBER 2, 2013

Our study of online marketing for A/E/C firms’ shows that social media marketing helps your firm grow faster and become more profitable. ” Online videos and sites like YouTube are becoming more and more popular with A/E/C firms. Many of your potential clients are already on social media.

Social Media 48

Social Media Social Marketing Tips Media 48

Vidyard

FEBRUARY 26, 2015

Brands must think comprehensively about how video will propel their digital marketing efforts. While there’s no silver bullet that can guarantee success, we’ve found that online marketing video is an incredible amplifier of your efforts. Research is quite clear that video boosts sales and increases conversions.

Top of Funnel 52

Top of Funnel Marketing Funnels Video Marketing FAQ 52