AI in B2B Sales and Marketing: Uses and Case Studies
Lake One
OCTOBER 11, 2023
Introduction to AI in B2B Sales and Marketing The most seasoned B2B salespeople have spent years working out the kinks in their processes, finding ways to procure data when most needed, and halting delays before they start. Sales forecasting, pipeline analysis, and lead scoring can help sales and marketing spend their time more effectively.
Let's personalize your content