The Point

APRIL 1, 2014

2) Turf – Inside Sales fears that inserting marketing campaigns into the lead follow-up process will either a) diminish the value of their department or b) assign credit for SQLs elsewhere. The campaign is initiated when a contact is “added” to the campaign via a simple command within the client’s CRM, Salesforce.com. Wait 2 weeks.

Lead Nurturing 100

Lead Nurturing Sales Qualified Leads Lead Scoring Lead Ranking 100

Hubspot

NOVEMBER 15, 2019

If you haven’t truly adopted your company’s CRM yet, you need to do so to craft a killer personalized pre-meeting email. In the meantime, we just released a new case study with a company I think yours has quite a lot in common with. Here's the link: [Insert link]. Let me know if you have any questions.

Template 73

Template Case Study Case Studies Marketing Prospects 73

Belkins

OCTOBER 22, 2020

Sales enablement examples for inbound appointment setting: Case studies. Thus, making many case studies that showcase all kinds of issues and solutions is your top priority. White papers take a little more work than case studies and sales decks, but it pays off in numerous prospects pulled into your sales funnel.

Tips 67

Tips Lead Ranking Work Management Lead Scoring 67

BenchmarkONE

APRIL 21, 2021

You can pull these variables from your CRM database. This will allow you to insert the recipient’s name, company, role, and other pertinent data automatically. Have some client case studies and data readily available. Taking the time to write more personalized emails will do wonders for your response rate.

Outreach 60

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 60

ClearVoice

AUGUST 31, 2020

Disclaimer: while I provide examples of martech solution providers that you can use, as well as some mini-case studies on how you can use each tool, please understand that this list is not exhaustive and your specific industry expertise may assist you in identifying the key set of solutions for your own firm. Personalization tokens.

Marketing Automation Services 86

Marketing Automation Services Budget Programs Enterprise Management Work Management 86

BenchmarkONE

APRIL 21, 2021

You can pull these variables from your CRM database. This will allow you to insert the recipient’s name, company, role, and other pertinent data automatically. Have some client case studies and data readily available. Taking the time to write more personalized emails will do wonders for your response rate.

Outreach 56

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 56

BenchmarkONE

APRIL 21, 2021

You can pull these variables from your CRM database. This will allow you to insert the recipient’s name, company, role, and other pertinent data automatically. Have some client case studies and data readily available. Taking the time to write more personalized emails will do wonders for your response rate.

Outreach 52

Outreach Ideal Customer Profiles Marketing Automation Services CAN-SPAM 52

SalesIntel

AUGUST 21, 2023

If you’re a B2B software provider, you can enjoy this benefit by sending out personalized demos or case studies that match the prospective client’s industry or specific pain points. For example, if you’re a CRM provider, you might notice that a client using your basic package often reads content about advanced analytics.

Enterprise Management 40

Enterprise Management Marketing Budget Work Management Marketing Management 40

Belkins

AUGUST 5, 2020

Our team can’t do without a Sales Support , who is in charge of our CRM pipeline, and Pipedrive that helps us schedule our follow-ups. You can customize them as you see fit, as long as you manage to insert the prospect’s pain points you’ve learned during a call, and show how your service or product can fix them.

Lead Scoring 91

Lead Scoring Lead Ranking B2B Sales Top of Funnel 91

Hubspot

AUGUST 21, 2023

Once a rep asks for my help, I ask for something in return: The website URL, the LinkedIn profile of the person and company I'm speaking with, and their HubSpot CRM record. I've been doing some research on [prospect's company name] and I just wanted to ask you a few questions about [insert chosen topic]. Focus on your goal.

Cold Calling 69

Cold Calling Template Work Management Enterprise Management 69

The ABM Agency

APRIL 21, 2023

Research Existing Customers & Prospects Analyze data from existing customers and prospects who fit these key characteristics by using tools like CRM systems or marketing automation platforms such as HubSpot Marketing Hub. Google Analytics) , social media monitoring tools etc.,

Account Based Marketing 52

Account Based Marketing Ideal Customer Profiles Marketing Strategy Marketing & Strategy 52

Hubspot

MAY 8, 2019

Piping : insert answer text from a previous question into another question. The tool integrates with many popular CRM's including HubSpot, SalesForce, and Zendesk, and has analytics and tracking functions. Advocately allows you to run customer advocacy programs that will generate reviews, referrals, and case studies.

Customer Surveys 77

Customer Surveys Software Tools Marketing AI 77

Belkins

NOVEMBER 18, 2019

Our CRM tool is Gmail-exclusive, which allows us to manage all email-related processes. You can create a snippet and use a keystroke to insert that text where you wish. If your prospects open case-studies attached to your email, start a conversation relating to those topics and services. Take your chances.

Outreach 40

Outreach Campaigns Ad Building B2B 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40

GreenRope

APRIL 27, 2015

This is a great opportunity to provide specific examples, case studies, etc and really personalize and target your emails. Send them benefits of your product/service, key differentiating factors, helpful information, case studies, promos, etc. Insert customer retention post].

Segmentation 40

Segmentation Email Marketing Leads Lead 40