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2021 Email Trends to Date and Predictions for the Future: Webinar Recording + Q&A

Litmus

Privacy & trust. You can access the full recording at any time and read the Q&A below. While we don’t know the exact rules and regulations in countries like Italy, see if you can contextualize where your subscribers are in their journey with your brand. Where can we get more information on applying BIMI to our emails?

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How Does GDPR Affect B2B Data: The Ultimate Guide

PureB2B

Can we still purchase B2B data? Even under the GDPR you can still reach out to prospects using outbound tactics like cold emails and cold calls. The EU General Data Protection Regulation (GDPR) protects the privacy and personal data of EU citizens. Is cold outreach still a viable sales strategy and how does GDPR affect B2B?

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How Does GDPR Affect B2B Data: The Ultimate Guide

PureB2B

Can we still purchase B2B data? Even under the GDPR you can still reach out to prospects using outbound tactics like cold emails and cold calls. The EU General Data Protection Regulation (GDPR) protects the privacy and personal data of EU citizens. B2B Email Marketing Regulations: CAN-SPAM vs. CASL vs. the GDPR.

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5 Trends that Will Define the Future of Marketing Automation

Adobe Experience Cloud Blog

Are we using technology to automate processes that can free up time for our marketers to be able to think more strategically and holistically? The Resurgence of “Permission Marketing”. Though almost 20 years since its publication, Seth Godin’s book Permission Marketing rings as true today as ever.

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Four Mistakes Email Marketers Using Online Data Should Avoid

Liveintent

This data is often a mix culled from their own CRM databases and from third parties, which can offer such insights as a person’s browsing behavior and location. Not having permission to send emails. One more repercussion: You could be fined for violating the CAN-SPAM Act, which sets the rules for commercial email.

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How to deal with (and prevent) a hacked Twitter account

Sprout Social

Dealing with a hacked Twitter account can be frustrating. While oftentimes it’s clear that your account’s been hacked, sometimes suspicious activity can fly under the radar. By moving swiftly on activity notifications, you can resolve your hacked Twitter account before the situation spirals beyond your control.

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Email Marketing Is Strong and Getting Stronger: 2019 Email and Mobile Benchmark Highlights and Trends

Martech Advisor

Consumer engagement with email campaigns is increasing because of shifting marketing strategies influenced by privacy regulations, according to Acoustic's Marketing Benchmark Report. Marketers across verticals can drive improved results in both email and mobile marketing performance in the coming years by keeping the following trends in mind.