Optinmonster

NOVEMBER 20, 2019

Without proof, it can be hard to determine which will have the highest open rate. That’s why we’ve made a list of the email subject lines that get the highest open rates along with statistics to prove it. Why Email Subject Lines Are Important for Open Rates.

Open Rate 71

Open Rate Statistics CAN-SPAM Click Rate 71

Webbiquity

SEPTEMBER 28, 2022

Generic “spray and pray” messages are, usually, quickly deleted (and possibly sent to spam). Email personalization is a strategy brands use to generate customized emails for each recipient on their email list to increase open rates. By categorizing subscribers, brands can easily send relatable emails to each type of user.

Email Marketing 338

Email Marketing Personalization Psychographics Marketing & Strategy 338

ConvertKit

JANUARY 15, 2021

Chapter #2: Subject lines and open rates. Chapter #3: Engagement and click rates. Chapter #4: Email volume and list growth. Chapter #6: Deliverability and spam. So without further ado: here’s the ultimate list of email marketing statistics for creators in 2021! Chapter #2: Subject lines and open rates.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

SmartBrief - Marketing

MARCH 10, 2024

A/B testing provides rapid testing, by segmenting your list into at least two groups, where segment A receives one version of the newsletter and group B receives a slightly different version. The larger the list size, the greater the number of segments. Design elements (masthead, layout, etc.)

Newsletter 106

Newsletter Practices Analytics Optimization 106

PureB2B

JANUARY 24, 2017

Virtually every company with any kind of CRM system was emailing their contact list on a regular basis. And who can blame them? Creating marketing emails is a relatively simple task , and the potential cost of a non-efficient email program can be immense, so there’s no excuse for ignoring modern email marketing best practices.

Open Rate 86

Open Rate CAN-SPAM Clickthrough Click Rate 86

SalesIntel

OCTOBER 5, 2023

A well-crafted email can spark interest, drive conversions, and nurture long-term business relationships. This is where the art of email list segmentation comes into play. This blog will explore the symbiotic relationship between email marketing and email list segmentation.

Segmentation 52

Segmentation CAN-SPAM Privacy Deliverability 52

SendX

JANUARY 5, 2020

When it comes to building email lists and sending out targeted emails, most marketers tend to go down the traditional route of mass emails or partly customizable email marketing software. What is an email list? How do you build an email list? They can subscribe to your list without having to navigate from the page they’re on.

Paid Search Agency 196

Paid Search Agency Google Ads Ad Building 196

SalesIntel

AUGUST 23, 2023

In digital marketing, a key decision businesses face is whether to build their own email list over time or buy one. In this blog, we’ll delve into the intricacies of building versus buying email lists for marketing and explore how SalesIntel can play a crucial role in this decision-making process.

Buy 52

Buy Email Marketing Ad Building Ethics 52

Zoominfo

MAY 19, 2020

What is spam? Many people seem to carry the misconception that any cold or unsolicited email is spam, and that spam is illegal. To start with, let’s clarify the distinction between “spam” and illegal email. Spam” is not a legal term, and definitions vary. But is Spam Legal? The CAN-SPAM Act.

CAN-SPAM 317

CAN-SPAM Opt-out Opt-in Marketing Automation Services 317

SendX

JUNE 24, 2021

Email deliverability is essential in email marketing because you will always want your audience to open whatever you send them and interact with your brand. In this sense, email deliverability is described as the relative amount of email landing in your audiences’ inbox compared to those going straight to the spam folder.

Marketing AI 195

Marketing AI Lead Ranking Deliverability CAN-SPAM 195

PureB2B

JANUARY 24, 2017

Virtually every company with any kind of CRM system was emailing their contact list on a regular basis. And who can blame them? Creating marketing emails is a relatively simple task , and the potential cost of a non-efficient email program can be immense, so there’s no excuse for ignoring modern email marketing best practices.

Open Rate 62

Open Rate CAN-SPAM Clickthrough Click Rate 62

Marketing Insider Group

APRIL 12, 2021

People only have so much to give, and if your emails don’t have immediate appeal, you can kiss your click-through dreams goodbye. Recent research shows email open rates dropped in 2020. You don’t just need people opening your emails: you need them receiving, opening, reading, and finding value in them.

Deliverability 362

Deliverability CAN-SPAM Business Click Rate 362

Webbiquity

JANUARY 18, 2024

Moreover, they can complement your other marketing strategies in substantial ways. If you misfire, recipients are likely to tag your messages as spam, reducing your overall email deliverability rate. How can your solution save time, improve efficiency, reduce costs, or increase revenue?

Email Marketing 165

Email Marketing Work Management B2B Marketing Marketing Management 165

SendX

NOVEMBER 10, 2020

Email marketing can be quite complex, thanks to the sheer number of variables and factors that affect it. And you don’t want to waste your time, money, and effort on an email that is not opened, read, replied to, or gets sent straight to the spam folder. Off To A Bad Start So, someone just subscribed to your list.

Email Marketing 357

Email Marketing Planning Tips Paid Search Agency 357

SmartBug Media

NOVEMBER 4, 2022

Your most qualified leads don’t come out of nowhere, and your list close rate doesn’t improve by random chance. There are strategies you can employ to ensure you’re engaging with and converting the right people. One of those strategies is email list management, or the management of contacts in your subscriber list.

Work Management 59

Work Management Marketing Management Practices Deliverability 59

ClearVoice

MARCH 14, 2024

You can’t overlook the value of email marketing when it comes to content distribution. percent for open rates, which is generally considered outstanding by industry standards. The users can track their open rates, clicks, unsubscribes, etc. Segment your email list. Keep it short.

Distribution 98

Distribution Marketing AI Email Marketing Marketing Strategy 98

SendX

JUNE 12, 2020

With email marketing, you own the content, list and all your data. So in this post, I’ve written about the most important email analytics, how to calculate them, and a few things you can do to shine those numbers and thus drive up your business growth. And of course, don’t be thirsty for high open rate and use dirty tricks.

Analytics 195

Analytics Email Marketing Click Rate Open Rate 195

SmartBug Media

JULY 18, 2023

Email campaigns can be an incredibly effective marketing strategy , but your email deliverability—your ability to skip the spam folder and see an optimal inbox placement (keyword: inbox, not promotions folder)—matters. If you’ve been struggling to get your campaigns out of the spam or promotions folder, fear not.

Deliverability 98

Deliverability CAN-SPAM Open Rate Click Rate 98

Act-On

OCTOBER 4, 2023

Visualizing metrics like click and open rates across a range of emails helps you spot trends and potential outliers in your marketing programs. These are the types of observations that can lead to new standards and processes across your team that you wouldn’t have come up with otherwise.

Marketing Automation Services 151

Marketing Automation Services Analytics Software Deliverability 151

Zoominfo

FEBRUARY 11, 2021

There are certain words you don’t, can’t, shouldn’t, and mustn’t use within your email subject line if you want to pique people’s interest while avoiding spam blockers. There are so many spam trigger words, someone could write a nice thick book about them. Emojis – Emojis and symbols ($$$) are major spam triggers.

CAN-SPAM 264

CAN-SPAM Account Based Marketing Campaigns Trigger Marketing 264

Martech

DECEMBER 6, 2023

The guidelines largely focus on three areas: authentication of outgoing emails, reported spam rates and the ability to easily unsubscribe from email lists. This will close loopholes that can be exploited by attackers, according to Google. What are the reported spam rates for bulk email senders?

Rules 130

Rules Google Paid Search Agency Marketing Automation Services 130

Webbiquity

APRIL 18, 2024

What are the challenges you can expect? Which parts of marketing can you most profitably automate? It’s like having a super-efficient robot that can help your team handle all the repetitive marketing tasks and plan your marketing campaigns more efficiently. Embracing automation is clearly the way forward.

Branding 143

Branding 143

SalesIntel

JUNE 13, 2023

Nurturing an ever-green list of active email subscribers is a key element of keeping customers engaged, ensuring they click, open and read most of the content that ends up in their inboxes. However, in the last several years, email marketers, and business owners have lost track of keeping their email lists streamlined.

Work Management 52

Work Management Marketing Management Practices CAN-SPAM 52

NuSpark Consulting

JUNE 10, 2015

One thing that the sales force should not do is calling people from a list that is not qualified. The best way to close on a sale is presenting the sale force with a list that is composed of interested parties. But marketers are still searching for better ways on how they can reach these buyers.

Open Rate 100

Open Rate Telemarketing Optimization Sales Qualified Leads 100

PureB2B

MAY 30, 2022

Still thinking of buying an email list? Until you read or at least scan through this guide : Why You Might Buy an Email List. 5 Advantages of Buying the Right B2B List. How to Avoid the Challenges of Email List Buying. However, the fact is that buying a list of business emails is not an inherently reckless move.

Buy 62

Buy Burn Rate CAN-SPAM Vendors 62

BenchmarkONE

APRIL 22, 2021

Expert or not, it doesn’t take very long to figure out that just writing an email and pressing “send” isn’t usually enough to guarantee high open rates. Why Your Contact List Matters. An email newsletter can only be effective if it reaches the right people. How to Manage Your School’s Email Contact Lists.

Newsletter 86

Newsletter Contacts Work Management Marketing Automation Services 86

Optinmonster

NOVEMBER 11, 2023

From promotional emails that boost marketing efforts to transactional emails that facilitate business operations and personal emails that keep us connected with loved ones, understanding the types of emails can enhance your communication skills and ensure you’re using the right approach for your message. Not in retail?

Lead Ranking 73

Lead Ranking Newsletter Email Marketing Lead Scoring 73

BenchmarkONE

APRIL 22, 2021

Expert or not, it doesn’t take very long to figure out that just writing an email and pressing “send” isn’t usually enough to guarantee high open rates. Why Your Contact List Matters. An email newsletter can only be effective if it reaches the right people. How to Manage Your School’s Email Contact Lists.

Newsletter 84

Newsletter Contacts Work Management Marketing Automation Services 84

Optinmonster

DECEMBER 22, 2020

Are you struggling with low open rates for your email campaigns? It could be that your subscribers never even get the chance to open them. Because your emails are winding up in spam folders. So today, in this guide, we’ll share 12 reasons why your emails go to spam, and how to make sure they don’t.

CAN-SPAM 140

CAN-SPAM Trigger Marketing Open Rate Deliverability 140

Marketing Insider Group

FEBRUARY 14, 2023

One third of email recipients open an email based on the subject line alone and 69% of email recipients report email as spam based solely on the subject line. There’s nothing more frustrating than creating a great email campaign only to get abysmal email open rates. GrubHub) Engaging your prospects can be hard.

Creativity 331

Creativity Examples Marketing Budget Urgency Marketing 331

Optinmonster

JANUARY 24, 2024

” There are some important email marketing metrics that you should be measuring on a regular basis if you want to maintain email list health and improve the return on investment (ROI) of your email campaigns. Open Rate Your open rate is the percentage of your email recipients who opened your email.

Email Marketing 84

Email Marketing Planning Open Rate Click Rate 84

BenchmarkONE

AUGUST 25, 2021

With Apple’s iOS 15 update just around the corner – likely mid-September – now is the perfect time to take a look at your email list and do a little bit of clean-up to ensure good performance as Apple rolls out new privacy protections for users. How will iOS 15 impact your email list? Here’s how: Identify Inactive Contacts.

Privacy Protection 73

Privacy Protection Opt-out Click Rate Opt-in 73

ConvertKit

DECEMBER 19, 2018

Whatever the cause, there’s a chance you’ve got some laggards on your email list. And, an email list is no place for inactive subscribers. There’s also a good chance that you need to clean your list. Why do you need an engaged list anyway? It’s one thing to build a list. It’s one thing to build a list.

Tactics 97

Tactics Ad Building Deliverability CAN-SPAM 97

ConvertKit

AUGUST 4, 2020

In episode 10 of the Deliverability Defined podcast, Melissa and I are joined by deliverability expert Lauren Myer to discuss list validation and deliverability best practices: Meet Lauren Myer. Kickbox has been traditionally known as a reputable list verification company. What is list validation?

Validation 58

Validation Deliverability CAN-SPAM Sales Qualified Leads 58

Zoominfo

MAY 19, 2020

What is spam? Many people seem to carry the misconception that any cold or unsolicited email is spam, and that spam is illegal. To start with, let’s clarify the distinction between “spam” and illegal email. Spam” is not a legal term, and definitions vary. Try it Now But is Spam Legal? What is a cold email?

CAN-SPAM 182

CAN-SPAM Opt-out Opt-in Marketing Automation Services 182

Golden Spiral

JANUARY 31, 2019

lower open rate than B2C. Therefore, even more than B2C, it takes two things to create a stellar B2B email newsletter list: commitment and persistence. Implementing as many of the tactics below as possible will create a snowball effect for your list. The Foundation for Newsletter List Building. Buying Lists.

Newsletter 96

Newsletter Ad Building Top of Funnel B2B 96

Optinmonster

DECEMBER 28, 2023

Like email, you can use social media to reach your target audience. According to HubSpot’s findings, 28% of consumers subscribe to a brand’s email list to receive promotional messages. According to stats, Gmail tops the list. It’s hard to bucket the average engagement rate of social media as a whole. This is a 138.2%

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111