Tackling Bad Data: How Poor Data Quality Impacts Your B2B Bottom Line
Zoominfo
MARCH 24, 2021
You hire talented sales and marketing professionals and set them up with state-of-the-art CRM and automation tools. 30-50% of CRM and ERP data is inaccurate,” says Henry Schuck, Founder, and CEO of ZoomInfo. For businesses, that bad data can negatively affect revenue growth. Wait, are they working with bad data?
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