Rethinking Subscriptions: Lessons Learned During the HubSpot Marketing Blog's Email Overhaul
JUNE 8, 2017
A few months ago, I took on the task of evaluating and reinventing the HubSpot Marketing Blog's email subscription. Step 2: HubSpot generates an RSS email of our latest content. Would gloss over them as spam.". It's not that our email subscription wasn't working. We were gaining an impressive number of subscribers each month.
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