Rethinking Subscriptions: Lessons Learned During the HubSpot Marketing Blog's Email Overhaul
JUNE 8, 2017
A few months ago, I took on the task of evaluating and reinventing the HubSpot Marketing Blog's email subscription. Step 2: HubSpot generates an RSS email of our latest content. Would gloss over them as spam.". Improve clickthrough rate. Clickthrough & Open Rate. clickthrough rates, respectively.