campaign de-dupe 
LeanData
APRIL 17, 2017
percent of the respondents answered: de-dupe incoming leads and existing database. But there’s another — and perhaps more provocative way — of looking at that result: people who say they want de-dupe functionality are missing the point. De-dupe is not the solution. Is it improved campaign attribution?
LeanData
APRIL 17, 2017
percent of the respondents answered: de-dupe incoming leads and existing database. But there’s another — and perhaps more provocative way — of looking at that result: people who say they want de-dupe functionality are missing the point. De-dupe is not the solution. Is it improved campaign attribution?
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LeanData
APRIL 17, 2017
percent of the respondents answered: de-dupe incoming leads and existing database. But there’s another — and perhaps more provocative way — of looking at that result: people who say they want de-dupe functionality are missing the point. De-dupe is not the solution. Is it improved campaign attribution?
ClickZ
JULY 22, 2020
In this post, we review five tools, each of which help mitigate the data paralysis connected to a specific area of data usage including CRM, lead management, business insights, customer experience, and website traffic/campaign analysis. Solution #5: Visualize your campaign and website data with Google Data Studio.
The Point
DECEMBER 16, 2011
Rented lists can be expensive (50 cents per name and up), however, and for one-time use, it takes a very successful campaign (or a very large average deal size) to generate a respectable ROI. Most list rentals make available a wide range of select criteria, enabling you to target prospects by job title, company size, etc.
chiefmartech
DECEMBER 21, 2015
These marketing stacks are increasingly “rationalized” — i.e., they are implemented with a clear division of responsibility, de-duped use cases, a workable data interchange strategy, and an overall economy of architecture (as few products needed to achieve success, but no fewer).
Engagio
OCTOBER 25, 2017
Ongoing management of data (de-duping, enriching, etc.). Leadership and relationship skills to pitch and manage campaigns. Building out accounts for key titles (purchasing and enriching data, and ensuring data accuracy). Mapping parent-child relationships in CRM. Labeling accounts by tagging in CRM. Strong project managers.
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