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15 Content Marketing Metrics To Measure Content Marketing ROI

Optinmonster

Do you want to know the key content marketing metrics to measure your content marketing ROI (return on investment)? To effectively measure the success of your content marketing campaigns, it’s crucial to understand the relevant content marketing metrics. How To Measure ROI of Content Marketing What Are Content Marketing Metrics?

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PPC for Manufacturers: Use it to Boost Sales & ROI

Go Beyond SEO

As a manufacturer, you are constantly seeking new ways to increase sales and maximize your return on investment ( ROI ). By harnessing the potential of PPC campaigns specifically tailored for manufacturers , you can significantly enhance your sales and boost your ROI. Let’s dive in!

PPC 78
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How to Increase CTR in Your Email Marketing Efforts

Litmus

Knowing how to measure and increase your CTR not only improves your email campaign performance, but keeps subscribers coming back for more. Read on to learn about why email click-through rates are important, how to increase CTR with best practices , and ways to improve them with each send. . Email campaign budget.

CTR 75
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Maximizing Social Selling ROI with Dedicated Platforms for B2B Organizations

Oktopost

However, measuring the ROI and maximizing the effectiveness of social selling efforts remains a challenge for many businesses. Unlike traditional sales methods, social selling operates in the realm of digital interactions and relationships, making ROI assessment more nuanced.

ROI 62
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LinkedIn Ad Benchmarks: CTR, CPC, and Conversion Rate

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In this data-backed guide, we’ll cover: The most popular CTAs on LinkedIn The most effective CTAs on LinkedIn Good CTR for LinkedIn ads The average CPC for LinkedIn ads The average conversion rate for LinkedIn. Looking at nearly 50,000 experiments in 2021, advertisers used these two CTAs for over 80% of their campaigns.

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How to Use Negative Keywords to Positively Impact Your Campaign Strategy

Unbounce

What if there was a way to focus your ad campaign only on interested people? A negative keyword is a word or phrase you’d like to exclude from your campaign. There are three types of negative keywords you can use in your Google Ads campaigns: broad, phrase, and exact matches. That’s where negative keywords come in.

Keywords 133
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Three High-Impact Benefits of Email Marketing

Zoominfo

Customers have become highly accustomed to using email when communicating with a brand, and email performance is a critical factor in the success of digital marketing campaigns. You’ll get high ROI. According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI.