campaign 
Metadata
APRIL 8, 2024
Seriously: our lead-to-conversion rate increased by 15X and our cost per opportunity (CPO) went from $40k to $800. When I joined Armorblox in 2021, my marching orders were to run paid campaigns, primarily on LinkedIn. Within weeks of using Metadata to build and launch my campaigns, my doubts about paid social were gone.
Metadata
SEPTEMBER 28, 2023
Our benchmark report found the average cost per opportunity (CPO) on LinkedIn and Facebook to be $3,162.89 Those numbers can eat into your budget quickly, but accepting that you’re locked into that CPL or CPO forever and writing off paid social as “too expensive” is a mistake. and $4,950.64, respectively. It’s too risky. What happened?
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Metadata
DECEMBER 5, 2023
Running paid ad campaigns without experiments is no different than gambling. But what if I told you there’s a way to decipher the mystery of paid advertising—a thrilling way to game the system—and launch campaigns that consistently hit the jackpot? When we say “ROI”, we’re talking about the opportunity amount divided by the spend.
Metadata
OCTOBER 6, 2021
And targeting your audience with paid social media campaigns is one of the best ways to do that. We analyzed actual campaign data from every experiment the Metadata.io But after analyzing nearly $15M of ad spend, we’ve zeroed in on some of the ways our customers are boosting their LinkedIn and Facebook campaign performance.
Engagio
MAY 23, 2023
Whether you’re a marketer looking to supercharge your B2B campaigns or a business owner looking for a competitive edge, we’re the solution you’ve been looking for! AI Reason 7 Easy-to-use interface: Demandbase’s user-friendly interface makes it easy for customers to navigate the platform and create campaigns.
Metadata
OCTOBER 6, 2021
And targeting your audience with paid social media campaigns is one of the best ways to do that. We analyzed actual campaign data from every experiment the Metadata.io But after analyzing nearly $15M of ad spend, we’ve zeroed in on some of the ways our customers are boosting their LinkedIn and Facebook campaign performance.
Sana Commerce
JULY 7, 2022
Alternatively, Sana Commerce CPO Arno Ham recently interviewed IT Manager Willem Pretorius of Montego Pet Nutrition for the IT Stand Up podcast. He was proud to say that the money saved by his IT department was able to be used for smartly targeted marketing campaigns, which helped expand Montego’s customer base.
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