Remove campaign census government
article thumbnail

B2B Data Purchase Guide: Evaluating Data Providers in a Global Marketplace

Zoominfo

To evaluate the potential quality of a dataset, compare the number of contacts or accounts from a provider against government census or population reports. For example, ask how the provider can help you get the highest email deliverability from your campaigns. Quantity is more a numbers game. What are your privacy practices?

Purchase 130
article thumbnail

How Old Is “Too Old” for Research Citations in B2B Content?

Content4Demand

Bending the Two-Year Rule One of the most common reasons to bend this rule is when using government data. Census happens every 10 years. If you’re working in a sector where buyers consume a lot of government-released research, there’s not much you can do to find fresher data. For example, the U.S.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why are SIC and NAICS Codes Important to Marketing?

Leadspace

It’s the Census Bureau’s organizational structure for classifying business establishments. SIC stands for Standard Industrial Classification , which are four digit codes that are used by the US government to identify the primary business of the establishment. First, let’s start with what they mean. industries. Fun stuff, right?

SIC 54
article thumbnail

“Digital Consumability” at IBM Hybrid Cloud

SWZD

IBM’s rich legacy goes back to the Hollerith punch cards used for the 1890 US Census; it is now a global cloud computing and cognitive solutions company. We are constantly experimenting with technology to better learn what marketing campaigns or messages are the most effective.”. Career and Background. Digital Consumability.

article thumbnail

How to Secure Financing for Your Small Business

BenchmarkONE

Census Bureau’s data graph for business applications shows a significant jump in 2020. The government and institutions that support the government’s vision through grants provide funding to businesses that meet certain requirements. You can find grants from the government at Grants.gov. Business Growth.

article thumbnail

The Real Story on MarTech: Should you build or buy a customer data platform?

Martech

Some packaged CDPs offer lateral services around orchestration, campaign management and even outbound messaging. You also enrich your profiles with additional data while ensuring data governance and compliance. Examples of vendors in this category are Hevo Data, Hightouch, DBT and Census. those providing governance solutions).

article thumbnail

100 Helpful Data Sources for Content Creation

Marketing Insider Group

Government/World Data. Census Bureau – Free access to United States economic, demographic, and population data. European Union Open Data Portal – Europe’s official open data portal, covering issues ranging from sports and culture to government to the environment to population to science and plenty more.