ClickZ

SEPTEMBER 21, 2020

A 2017 survey by the Pew Research Center found that almost half of Americans use digital voice assistants, with the majority of people accessing this technology via their smartphone. Google reported that Google Assistant has 500 million monthly active users, and Apple has 375 million. cable companies, airlines, hotels).

Marketing AI 144

Marketing AI Cable Analysis Distribution 144

Choozle

JANUARY 7, 2022

CTV inventory includes video ads that can be placed on any TV or device connected to the internet accessing video streaming content, providing unique placement beyond what is available via a traditional cable provider. Connected TV offers campaigns with contextual alignment, detailed targeting, and live reporting on success.

Sales Management 61

Sales Management Top of Funnel Marketing Funnels Funnel Advertising 61

QuanticMind

SEPTEMBER 12, 2023

In a recent survey , US adults ranked the price of tuition, family responsibilities, and work conflicts as their top three reasons for not enrolling in higher ed. Test and Learn on New Platforms Historically, the higher education marketing model has leaned on advertising to general audiences on network and cable TV.

Education 75

Education Rules Budget Programs Planning 75

Sword and the Script | B2B

APRIL 19, 2022

A survey of 2,500 journalists finds Twitter is still their favorite social media network – here are time tested PR tips for B2B to earn some traction on the platform. 60% of journalists consult a company’s social media in their reporting – if they look at your company’s handle, what will they see? click image for higher resolution).

PR 69

PR Twitter Brand Identity Branding 69

Insider Interviews

APRIL 22, 2020

As VP of data and research for NYI - the ad sales interconnect in the country's biggest DMA, Betsy Rella likes finding the stories in the numbers – the takeaways she extrapolates from surveys and data sets that NYI can use to grow the advertising business. But people are still buying TV sets.

Research 52

Research Cable Classified Ads Paid Search Agency 52

Sprout Social

OCTOBER 27, 2022

.” You’ll also find customers using it to report service outages: Good afternoon lethal Energy, Thank you for contacting Mediacom with your concerns. — Mediacom Cable (@MediacomCable) December 21, 2020. One report shows customers who pay more for a service expect a higher level of social customer care.

Social Media 110

Social Media Statistics Marketing Management Ideal Customer Profiles 110

Porch Group Media

NOVEMBER 4, 2022

According to a survey by Forbes , about 70% of TV watching time occurs through streaming services. As per the data of TiVo , participants of a survey watched an average of 5 paid streaming services. Another survey by Spot X shows that Connected TV viewers watch an average of three hours of programming each day.

First-Mover Advantage 52

First-Mover Advantage Emarketing Cable Amazon 52

Hubspot

DECEMBER 30, 2020

“While the algorithm is a bit of a black box, trusting their data ultimately paid off for us, generating some of the most cost-efficient, high-quality impressions and video views, which in turn yielded a great brand lift (as reported by surveys), and a measurable increase in incremental Google searches,” reported Rex.

Paid Content 100

Paid Content Hubspot Advertisements Advertising 100

Madison Logic

OCTOBER 18, 2023

Half the participants in Forrester’s B2B Advertising Trends survey report spending more than four hours a week reading, watching, and listening to relevant industry content to keep up with business topics and trends.

Paid Content 52

Paid Content Advertising Agencies Demand Advertisements 52

Stevens & Tate

AUGUST 10, 2020

Examples of unauthorized access includes hacking, cable-stealing, radar jamming technology, traffic signal changers, and phone/wiretapping. Snapchat reports a 17% increase in revenues. Recent Marketing Reports, Updates, and Trends. A majority of 92% of businesses report pivoting strategy in at least one way form the pandemic.

Trends 64

Trends Spyware Work Management Paid Search Agency 64

Sword and the Script | B2B

APRIL 11, 2020

Marketing is still investing in paid search Most marketers say the Coronavirus has caused them to shift spending, according to a survey of 203 marketers by Advertiser Perceptions. The survey was conducted in mid-March and was reviewed by the data site MarketingCharts. Try our services.

Paid Content 62

Paid Content Marketing Budget Marketing Budget Creation Budget Programs 62

ClickZ

AUGUST 6, 2020

Also, 52 percent of respondents admit that they redirect their cable TV ad budgets. BidMind by Fiksu , a globally recognized cross-channel advertising platform focused on CTV, has surveyed the ad spend by categories only to confirm the enormous growth. 3) Where do I get a comprehensive report?

Advertisements 103

Advertisements Advertising Television marketing Paid Search Agency 103

The Customer

SEPTEMBER 16, 2021

I think about the founding of CSG nearly 40 years ago where we were helping initially cable companies with their revenue management and billing operations. I mean, there’s a new report out from the folks at Gartner a couple of weeks ago. Well, I honestly couldn’t have said it any better by myself, Alfred.

Enterprise Management 97

Enterprise Management Work Management Lead Scoring Lead Ranking 97

Hubspot

JULY 18, 2019

Let’s pretend you want to plug your MacBook laptop into your TV using a connector cable so you can watch reruns of Friends on Netflix on the big screen. Back to our analogy: If your software is your laptop, you’ll use a connector cable, or integration , to then watch Friends on the TV, or application. How do you get integrations?

Work Management 77

Work Management Enterprise Management Marketing Management Cable 77

Aberdeen

JULY 15, 2019

In a recent survey, Aberdeen found that Best-in-Class companies are 3.4x Meanwhile, 80% of managers and HR professionals contend that they still cannot overcome internal skills gaps, 69% lament low or declining productivity, and 67% report that they are unable to meet internal financial and performance objectives.

Peer-to-peer 40

Peer-to-peer Cable Acquisitions Training 40

Porch Group Media

DECEMBER 9, 2021

I really appreciate it and am looking forward to sharing some of the new mover results of the survey with everybody. When we first looked at the research that was out there on new movers, we discovered it was incredibly outdated – the same new mover report was done about five years ago and kept resurfacing in all our online research efforts.

First-Mover Advantage 52

First-Mover Advantage Trends Webinar Metrics Planning 52

Litmus

MARCH 8, 2016

As evident in our Email Marketing in 2020 report , the future of email is strong! We surveyed thousands of marketers and consumers about the channel, and then asked 20 experts to share their vision of email’s future.

Cable 48

Cable Advertising Mediums Twitter Mobile Marketing 48

Content Standard

MAY 8, 2015

hours each day watching video content in front of a screen, and mobile video represents an ever-increasing slice of the pie, eMarketer reports. A study from the Interactive Advertising Bureau reports two-thirds of marketers expect to bump up their digital video ad budgets in the next 12 months. Americans now spend an average of 5.5

Video Marketing 40

Video Marketing Emarketing Brand Identity Branding 40

Hubspot

APRIL 4, 2018

When I think ‘cool’ I imagine companies that do great things for customers/employees or beautiful/unusual products." ~ Female, 17, It's Lit report. They do away with " dependency on cumbersome cables " in celebration of freedom – something we already know makes teenagers froth with delight. Are they part of something cool?

Work Management 76

Work Management Marketing Management Planning Paid Search Agency 76

Webbiquity

JANUARY 10, 2010

Mark Walsh reports on the secrets of highly successful corporate Twitterers from Comcast, Dunkin’ Donuts and Six Flags. Favorite snip: “ Frank Eliason, director of digital care at Comcast…drew hearty laughter when he described the cable giant as being known for its customer service.

Twitter 100

Twitter Tactics Tools Tips 100

Hubspot

FEBRUARY 3, 2012

As reported by the New York Times , Amazon published 122 books in the fall of 2011. The second wave was cable networks. That's why Amazon is signing top-quality authors and YouTube is hiring some of the best minds in cable programming. Imagine if 100 new cable networks launched this year to cover niche topics.

Cable 28

Cable Media Planning Amazon 28

Online Marketing Institute

NOVEMBER 8, 2010

However, a much higher percentage of B2B marketers (36%) report low executive interest than B2C marketers (9%). Twenty-three percent of B2B marketers report their executives are curious but need education, compared to 39% of B2C marketers.

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

Madison Logic

JANUARY 25, 2024

As more people cut their cable cord in favor of these streaming services, CTV has increasingly become a powerful channel to capture buyer attention. In 2022, Nielsen reported that CTV outperformed cable and broadcast TV to become the dominant form of entertainment on U.S. TV screens.

Marketing Management 52

Marketing Management B2B Marketing Multi-Channel Marketing & Strategy 52

Hubspot

FEBRUARY 15, 2016

Poer also spoke to this in his article: Our algorithm was telling students to expect one score, but, for some, their official reports were coming back lower -- obviously a frustrating experience. And, of course, Hubspot uses NPS. Consider this not as a warning, but as an opportunity.

Lead Scoring 28

Lead Scoring Lead Ranking Promotion Word of Mouth 28

Hubspot

MARCH 31, 2017

At this point, Facebook Stories are being rolled out to only a few countries, but we'll report more when we can. Reuters reported that WhatsApp has started testing letting some businesses communicate directly with WhatsApp users as a potential future revenue model. TL;DR: Facebook is coming for Snapchat. Source: The Verge.

Social Media 28

Social Media Facebook Media Business 28

Convert

MARCH 21, 2023

And all cables and software should be provided. Back when I did my master’s, I spent days hunting down the right USB cable just to plug in the device! So, when sourcing the optimal eye tracker for your needs, make sure all parts and cables are included. No one should have to go through that kind of torture.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

WebMarketCentral

DECEMBER 28, 2009

Pro Twitterers Share Their Secrets by MediaPost Online Media Daily Mark Walsh reports on the secrets of highly successful corporate Twitterers from Comcast, Dunkin' Donuts and Six Flags. Among the tips: be human, authentic, even a bit immature.

Twitter 20

Twitter Tactics Web 2.0 Tips 20

Salesforce Marketing Cloud

MARCH 9, 2022

A survey by Gladly found that 82% of customers will spend more on brands that deliver great service. For example, customers may simply want to cancel their cable service but find themselves up against call-center agents who are tasked with trying to upsell them on a more expensive package. Customers are seeing this, too.

Work Management 98

Work Management Automation Service Paid Search Agency 98

Stevens & Tate

JULY 13, 2020

A recent BBC article reports that CEO Mark Zuckerberg does not plan to acknowledge the boycott, believing these companies will return to Facebook Ads soon enough. Recent Marketing Reports, Updates, and Trends. However, 58% of marketers report difficulty due to their organization’s reaction to the pandemic.

Trends 69

Trends Marketing Budget Paid Search Agency Planning 69

Webbiquity

MAY 23, 2017

Interactive infographics and whitepapers, online polls and surveys, contests, and online calculators are only some of the ways in which B2B brands can incorporate interactive content in their digital marketing strategy and drive engagement among their audience. Make customers your brand champions: Customer testimonials.

B2B Marketing 257

B2B Marketing Marketing Strategy Marketing & Strategy B2B 257

Martech Advisor

NOVEMBER 5, 2019

According to Zenith’s ‘Programmatic Marketing Forecasts’ report, programmatic ad spend will reach $98 billion, amounting to 68% of the global digital media ad spend by 2020. A recent survey by VoiceBot.AI The survey was conducted on 1,203 US consumers. Voice-activated ads go beyond in-home smart devices.

Advertising Agencies 100

Advertising Agencies Marketing AI Advertisements Advertising 100

Valasys

JANUARY 9, 2020

According to a report by Cisco, released in 2019, by the year 2022, 82% of the global internet traffic will come from video streaming & downloads. YouTube boasts of having 2 billion monthly log-in users & according to a report by Statista, people upload 500 hours of video every minute on YouTube.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

KoMarketing Associates

JANUARY 13, 2014

This includes coverage across channels (live streaming via satellite or cable TV, the NBC Sports Live Extra App available for both iOS and Android, the NBCOlympics Twitter handle, and so on). Casie suggested that anticipating customer questions (by way of surveys, live chat, Q&A sites, etc.)

B2B Marketing 120

B2B Marketing Content Marketing Curation B2B 120

PathFactory

JANUARY 16, 2019

According to an EMEA-wide Deloitte survey , 61% of respondents believe GDPR has its benefits. Link to one analyst report from the resources section of your website. So, it’s time B2B moved beyond ‘cable TV’-like content experiences to meet the modern B2B consumer’s rising on-demand expectations. Send one email with one eBook.

Cable 40

Cable Paid Search Agency Demand Opt-out 40

Moz

FEBRUARY 27, 2019

I was heartened when 75 percent of the 1,400+ respondents to the Moz State of Local SEO Industry Report 2019 shared that they contribute to offline strategy recommendations either frequently or at least some of the time. 19–40 percent of survey respondents are influenced by value-adds. 1) The store is visually appealing. Feeling stuck?

Paid Search Agency 48

Paid Search Agency Stats Advertising Agencies Ad Agencies 48

Contently

APRIL 21, 2017

The Washington Post reported that drug companies now spend significantly more on advertising than research, but most of those dollars go to traditional channels like television and print magazines. Rigged quizzes don’t cut it anymore, at least not for reputable companies that can damage their trust by promoting misleading information.

Paid Search Agency 127

Paid Search Agency Advertising Agencies Companies Content Marketing 127

Vidyard

MARCH 16, 2017

51% of executives under 40 reported making a purchase decision after watching a video – Forbes ( Tweet This ). More video content is uploaded every month to the web than cable television has created in the last 3 decades – Clickbank ( Tweet This ).

Stats 113

Stats Video Marketing Paid Search Agency Click Rate 113