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LeadsRx Gives Advertisers Analytics Tools to Finally Measure National Television Commercials, Including Live, Broadcast, and Dual-Feed Cable Programming

LeadsRX

November 9, 2021 – Marketing analytics company LeadsRx today announced its LeadsRx Attribution product now supports multi-touch attribution (MTA) for national television commercials, including live, broadcast, and dual-feed cable programming. on broadcast networks (such as the big three of ABC, CBS, and NBC), or on cable networks.

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Hot off the Press: Empowered CMO Network 2021 Report

6sense

Like, eating a sandwich and re-watching The Green Mile on cable for the 27 th time mundane. The post Hot off the Press: Empowered CMO Network 2021 Report appeared first on 6sense. Other moments? So mundane! If nothing else, 2020 was ripe for profound reflection and reassessment.

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The National Association of Home Builders Honors ER Marketing With a Top Industry Marketing Award

Navigate the Channel

a cable railing manufacturer who focuses on the creation of innovative spaces where people live, work and play. which is home to the NAHB’s national headquarters. ### DOWNLOAD PRESS RELEASE The post The National Association of Home Builders Honors ER Marketing With a Top Industry Marketing Award appeared first on ER Marketing.

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The Amazing Benefits of Journalistic Content (Plus 7 Pro Tips You Can Use Today!)

Marketing Insider Group

Would you like to attract the kind of passionate fanbase that the cable news networks have? You probably don’t have anyone pressing you on a deadline for your blog post or newsletter, but content marketing is only effective when it’s consistent.

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How to Accurately Measure National TV Advertising with Attribution and Analytics

LeadsRX

In early November, LeadsRx announced its LeadsRx Attribution™ product now supports multi-touch attribution (MTA) for national television commercials, including live, broadcast, and dual-feed cable programming. Check out the video, and read the full press release for additional details.

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How To Build A Successful Pre-Launch Marketing Campaign

Optinmonster

TNT, a cable TV channel, launched this guerrilla marketing campaign in Belgium to promote its TV shows. Prepare a Press Kit If you want media to cover your product launch, you should prepare a press kit. A press kit is a set of media assets like company information, founders’ bios, images, quotes, or even news articles.

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How to Send a PR Pitch That Resonates During a Major News Cycle

Contently

Cable news producers, for example, aren’t going to be interested in hearing your fluffy segment pitch during a natural disaster, mass shooting, or death of a notable figure,” said Brian Hart , founder and president of Flackable, a communications agency representing business and finance clients.

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