Webbiquity

APRIL 14, 2014

In addition, as search intent becomes more detailed or specific (long-tail search phrases), the click distribution across the first page organic listings begins to even out, as searchers look for the best match or answer to their query. And furthermore, long-tail searches have higher overall organic click-through rates.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Vidyard

MAY 13, 2020

YouTube excels at earning eyeballs thanks to what’s known as the long-tail effect. Some stats for thought: YouTube reaches more adults aged 18 to 49 than cable TV. Unlike the other types of ads where you pay per click, these are charged on CPM (“cost per mille” or paying per 1,000 views).

Youtube 158

Youtube Cost Per Thousand Marketing Automation Services Business 158

Vidyard

MAY 13, 2020

YouTube excels at earning eyeballs thanks to what’s known as the long-tail effect. Unlike the other types of ads where you pay per click, these are charged on CPM (“cost per mille” or paying per 1,000 views). You should have a video platform to keep everything organized, but use YouTube to promote your video content.

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65