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Connected TV buying for special events | choozlechat ep. #16

Choozle

In a recent survey from eMarketer, nearly two hundred and two million people will continue to stream or watch television on connected TV at least once a month. I think younger generations are definitely more likely to engage with streaming services to watch sports as opposed to getting a full cable package. Sam: (13:23).

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TV or not TV? That is the question: Insights on World Television Day

ClickZ

The 1980s introduced VHS, video games, and cable TV. Their granular targeting options, cost-effective promotional techniques, and broad analytical instruments will help the channel hit the jackpot in the blink of an eye. Ultimately, eMarketer predicts the reduction of Connected TV CPMs due to the significant surge of supply.

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83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

eMarketer ). eMarketer ). eMarketer ). eMarketer ). eMarketer ). Advertising on Twitter costs nearly six times as much as Facebook ads on a CPM basis; however, the CTR for Twitter ads is 8-24 times higher. adults aged 18-34 than any cable network. iMedia Connection ). FlipCreator ).