Sword and the Script | B2B

DECEMBER 26, 2023

That much is apparent I compiled this year’s list of marketing and communications predictions. With so many shifts in communications platforms and disruption in the economy, politics and social justice, communicators will be calling on their GUT to direct their counsel. There are some caveats to note.

Marketing AI 124

Marketing AI Paid Content Work Management Marketing Management 124

Webbiquity

FEBRUARY 10, 2015

Image credit: Business 2 Community. Yet 93% of shoppers’ buying decisions are influenced by social media- because 90% trust peer recommendations. Business 2 Community ). Business 2 Community ). Not as believable.) ( Business 2 Community ). Do consumers actually listen to brands? 21 Social Media Statistics.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Heinz Marketing

JULY 29, 2019

By Matt Heinz, President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m. Pacific you can find the transcription and recording here on the blog every Monday morning. Spotify , iTunes , Blubrry , Google Play , iHeartRADIO , or Stitcher. Matt: All right.

Sales Management 48

Sales Management Top of Funnel RFP Work Management 48

Content Standard

DECEMBER 6, 2017

These ready-made communities were not just watching someone play a game—the broadcasters appeared on-screen, talking live as they played, while viewer chat dominated the right of the screen. Yes, here’s another article espousing the virtues of live video for your content strategy—but we promise this one is different. Interest piqued?

Advertising Channels 46

Advertising Channels Branding Brand Identity Peer-to-peer 46

chiefmartech

FEBRUARY 9, 2016

I’m going to reverse that this time, because for all the wonderful things happening on the stage and in the exhibit hall, it’s the community who is converging at this next MarTech that, above all, will make this an incredibly special experience. We’re 6 weeks away from the next MarTech conference in San Francisco.

Enterprise Management 40

Enterprise Management Marketing Automation Services Work Management Marketing Management 40

Directive Agency

JULY 8, 2019

Ethan’s on a mission to rehumanize communication through video, and really, BombBomb, which is the company where he’s the Vice President of Marketing, is striving to help customers and businesses connect with each other on a much more human level. Blake Emal : Welcome to the Yours in Marketing podcast. Ethan Beute : Yeah.

Video Marketing 40

Video Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

Ethan’s on a mission to rehumanize communication through video, and really, BombBomb, which is the company where he’s the Vice President of Marketing, is striving to help customers and businesses connect with each other on a much more human level. Blake Emal : Welcome to the Yours in Marketing podcast. Ethan Beute : Yeah.

Video Marketing 40

Video Marketing Marketing & Strategy Marketing Strategy Webinar Metrics 40

Convert

MARCH 21, 2023

Ever wish you could read minds and understand what users really think about your website or app? Well… that’s impossible (sorry to get your hopes up), but heatmap and session replay tools come reasonably close. This article was months in the making. It’s unlike anything else you may find online. Want to see all the 40 Heatmap tools right now?

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Convince & Convert

APRIL 8, 2010

Because as a content consumption device, the iPad is simply without peer. Before that fabulous, glorious day, one of my jobs at home was to jump up and twist the channel knob at the whim of my parents, like some sort of orthopedic carpal-tunnel experiment gone astray. Less than seductive technology. I have found this to be a poor comparison.

Paid Search Agency 136

Paid Search Agency Content Social Media PR 136