Convince & Convert

APRIL 20, 2010

link] [link] SEM Does Your Blog Have a Long Tail? link] [link] SEM Does Your Blog Have a Long Tail? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

The Effective Marketer

JUNE 21, 2009

Class: Viral Marketing and World Wide Raves (GF301) Professor: David Meerman Scott, author of New Rules of Marketing & PR and World Wide Rave David is a great speaker and has engaging stories, making his presentation one of the best of the series.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Convince & Convert

SEPTEMBER 20, 2010

2) B2B and B2C are really not that different, on many levels. .-= Maria Reyes-McDavis´s last blog. Twitter Lists Frenzy =-. 2) B2B and B2C are really not that different, on many levels.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Hubspot

JANUARY 7, 2014

4) Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators Innovation Network by Gerald Haman. You’ll hear from all sorts of marketing, PR, and sales professionals about their innovations and strategies so you can perfect your own. 14) SEO SEM Social Media (Digital Search & Internet Marketing).

Linkedin 28

Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, we get pitches from PR firms about major brands running new viral or social media campaigns. Excellent food for thought for us PR hacks out there. Please don’t.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

WebMarketCentral

MAY 18, 2009

What are some of the best free tools for monitoring social buzz about your brand or company? Discover these answers and others here in more of the best posts from the past year on social media marketing and PR. How can you create effective online video content on a budget?

Social Media 20

Social Media Web 2.0 iCrossing Optimization 20

Hubspot

JANUARY 12, 2012

However, a lot of PR, marketing, and communications grads will go work for a marketing agency after college and find that they love the work, but would rather dive in deep to just one company rather than jumping from client program to client program. Directors: Inbound Lead Generation, Product Evangelism, and Brand & Buzz.

Paid Search Agency 28

Paid Search Agency Enterprise Management Companies Work Management 28

WebMarketCentral

FEBRUARY 6, 2008

How to mine the Blogosphere, a podcast with Jim Nail by Buzz Marketing for Technology Blogger and podcaster Paul Dunay interviews Jim Nail , formerly of Forrester and now with Cymfony, about how businesses ranging from small B2B companies to large B2C enterprises monitor the web and listen to online conversations about their brand.

Emarketing 20

Emarketing Best Practices Business RSS 20

WebMarketCentral

JULY 13, 2009

What are the best examples of organizations using social media for marketing, promotion and interactive PR ? Steve details helpful tools and techniques for monitoring buzz, sharing information, promoting your product or service (carefully), and using Twitter as a platform for conversations—not monologues.

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

Convince & Convert

MAY 26, 2010

But if your saying Twitter isn't a tool as in a hammer, that you can use to build your SEM, SEO, or PR then I am not following your logic. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

Social Media 134

Social Media Media Paid Search Agency Video Marketing 134

WebMarketCentral

FEBRUARY 20, 2008

Marketers Can Buy Buzz by MediaPost Online Spin Max Kalehoff of Clickable presents some interesting findings on the (highly positive) correlation between media spending and word-of-mouth "buzz." Neither is right or wrong, but they are both part of a complex communications and customer landscape." Organic SEO vs. PPC?

Brand Identity 20

Brand Identity Branding Marketing & Strategy Best Practices 20

WebMarketCentral

MARCH 3, 2008

My Search Engines Blogger David Berkowitz provides an excellent list of specialized search engines to help monitor buzz, find content within blogs, research websites, and find images, video clips and people. A free trial of the software is available here. This is a "must bookmark" post for anyone conducting online research.

Tools 20

Tools Best Practices Web 2.0 Digg 20

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Titles, Tags & Tweets: the Role of Search in Social Media Marketing by PR-Squared.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) What Works ( Vendor Government PR Trends Spending Release ). Statistics.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Adobe Experience Cloud Blog

APRIL 10, 2018

I’d recommend blending data found through social listening and SEM insights , such as incoming search traffic to ensure your content is not only engaging, but search friendly. Don’t try and sweep negative buzz under the carpet, it doesn’t work when you’re using such a transparent communication tool.

Communities 133

Communities Work Management Social Networks Social Media 133

Zoominfo

JULY 30, 2018

Just consider these statistics: SEO/SEM marketing is the eighth most in-demand hard skill wanted by companies in 2018, according to a LinkedIn study ( source ). Prioritize evergreen content: While trends and news can create some major buzz initially, evergreen content continues to provide value far beyond the publish date.

SEO 180

SEO Long Tail Marketing Lead Scoring Lead Ranking 180

Convince & Convert

FEBRUARY 25, 2010

If you create great marketing, communications, and pr but do not helpfully engage with your clients, you actually do yourself a disservice. I work for a small advertising agency that has seen huge results from SEO/SEM and social media. Check out this article [link] #thinkgeek #geeknet kahuna7 WOW, Jay, Susan is awesome! Similar idea.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Biznology

MAY 27, 2014

I guess we can call it buzz advertising, if you will. Here’s Felix Salmon’s attempt at putting together a matrix to explain what the difference is between PR, native advertising, and brand journalism; content marketing, marketing, and blogging. The Native Matrix.

Paid Content 80

Paid Content Advertising Agencies Paid Search Agency Advertisements 80

SmartBug Media

MARCH 25, 2019

New articles are posted daily on topics such as inbound marketing, creative design, marketing strategy, paid media, PR, sales enablement, and web development—proving to be a valuable resource for any B2B marketer. The SEM Post 37. Must-read articles: The 5 Step Marketing Research Process. 8 Ways to Increase Organic Traffic.

Paid Content 96

Paid Content Inbound Marketing Resources B2B Marketing 96

Webbiquity

FEBRUARY 26, 2019

Spending on posting and tools for social media monitoring and management becomes a smaller part of the budget as firms grow, since larger firms are able to generate more social buzz through their employees, customers, and industry influencers. SEO and SEM Budgets. Not at all surprisingly, these budgets increase with company size.

Allocation 231

Allocation Marketing Budget Planning SEM 231

accelerate agency

FEBRUARY 26, 2023

SEM (PPC) marketing SEM (PPC) advertising (where you pay each time someone interacts with your ad) can encompass traditional paid search ads, display ads, paid social ads, and remarketing ads for people who’ve already shown interest. We’ll also present 24 different options, and explain why accelerate agency does it best.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

SEM (PPC) marketing SEM (PPC) advertising (where you pay each time someone interacts with your ad) can encompass traditional paid search ads, display ads, paid social ads, and remarketing ads for people who’ve already shown interest. We’ll also present 24 different options, and explain why accelerate agency does it best.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

SEM (PPC) marketing SEM (PPC) advertising (where you pay each time someone interacts with your ad) can encompass traditional paid search ads, display ads, paid social ads, and remarketing ads for people who’ve already shown interest. The agency combines inbound marketing, SEO, and content marketing, plus SEM and CRO.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

Webbiquity

FEBRUARY 13, 2017

Showcase reviews: PR Daily (Automate). Pricing: $129, $299 pr $479 per month; enterprise pricing by quote. Cision is a global provider of PR software and services including media monitoring, media list building, press release distribution, and media analysis.” ” — PR Daily (Digital). PR Daily (Digital).

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Convince & Convert

AUGUST 3, 2010

Briones R.I.P. 3 Ways Facebook is Killing Your Website [link] #sm #smm #sem #scrm #marketing #advertising #seo [link] Ed Borasky 3 Ways Facebook is Killing Your Website | Convince & Convert [link] [link] G. 3 Ways Facebook is Killing Your Website" by @jaybaer [link] [link] Strongman’s Best RT @briansolis: Reading "R.I.P.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Briones R.I.P. 3 Ways Facebook is Killing Your Website [link] #sm #smm #sem #scrm #marketing #advertising #seo [link] Ed Borasky 3 Ways Facebook is Killing Your Website | Convince & Convert [link] [link] G. 3 Ways Facebook is Killing Your Website" by @jaybaer [link] [link] Strongman’s Best RT @briansolis: Reading "R.I.P.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Webbiquity

APRIL 29, 2014

How can social, PR, SEO, and online advertising efforts be coordinated to maximize brand visibility? Convergence: Merging Disciplines Between PR and Marketing by InNetwork. The PR Strategies SEOs Haven’t Learned by Siege Media. This approach isn’t SEM (paid search) though SEM is a key component of a wider WPO strategy.

Paid Content 100

Paid Content Brand Identity Branding Multi-Channel 100

Webbiquity

FEBRUARY 21, 2017

It’s a great way to capture the buzz from the show floor after a tradeshow, event or conference.” — Maximize Social Business (Drive). Showcase reviews: ArCompany, Maximize Social Business (Grow), PR Daily, Shift Communications. 10: The 17 Best Keyword Research Tools for SEO and SEM. #11: Pricing: free. 5) Pinterest.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Convince & Convert

JUNE 30, 2010

It was lots of fun and they got a lot of buzz. RT @WhatsUpInteract: 59% of consumers check their email account before anything else online [link] via @jaybaer [link] Shady Business PR “@jaybaer: Moo. As you can imagine, the VIA party was pretty crowded! They also challenged party-goers to dress in Mad Men themed costumes. Im Jay Baer.

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), B2B Marketing: Red-Headed Step-Child of SEM World? Post on Google Buzz. by aimClear. Share this on Bebo. Share this on Mixx.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Hinge Marketing

JULY 21, 2022

Celebrity can be gained by creating buzz. Digital PR is a separate discipline from SEO. The five main categories of paid media are offline ads, social media ads, PPC/SEM, audio ads, and display ads. Thought leadership is about professional expertise and visibility. Paid Media. What is Paid Media?

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

Buzz Marketing for Technology

JUNE 27, 2008

This does not even apply to only individuals, this is how corporate entities should also manage their presence on the Web, especially if they want to remain relevant and streamlined and not be seen as stuffy old fools talking down to the unwashed masses through corporate PR. I am a PR student at Auburn University. Awesome post Chris!

Social Media 100

Social Media Tactics Personalization Brand Identity 100

WebMarketCentral

JANUARY 22, 2008

Search engine marketing (SEM) is one of the fastest-growing categories in all of advertising, because it is both measurable and logical: present your ads when people are searching for what you're selling. seems somewhat odd; you should NEVER outsource SEM without ongoing reporting and analysis as part of the service offering.

SEM 20

SEM Paid Content Paid Search Agency Adsense 20