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Amazon Prime Big Deal Days sales hold steady for other retailers too

Martech

The consistency between this year and last year shows that ecommerce marketers have a proven gameplan for leveraging Amazon Prime promotional buzz. Once again, ecommerce sellers were in synch with sales created by Amazon’s Prime Big Deal Days event, held this year on October 10 and 11. In the U.S., In the U.S., Predictive AI. categories.

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What Oktoberfest Can Teach Advertisers About Crafting a Standout Digital Campaign

QuanticMind

Programmatic guaranteed raises those stakes with an added layer of predictability—the chance to lock in the cost and number of impressions upfront—and, thus, streamlined efficiency. Heineken was one of many brands who piggybacked on this summer’s Barbie buzz to capitalize on the cultural moment the movie created.

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Three Tips for AI Companies to Break Through the Noise

Walker Sands

These conferences are an incredible opportunity to generate buzz for your product, but only if you prepare the right way beforehand. Recent hype surrounding the power of generative AI has unleashed a wave of optimism in the tech sector. To break through the noise, AI companies can no longer rely on novelty for storytelling.

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How To Plan an Event That Drives Business Value

Salesforce Marketing Cloud

Align your key stakeholders, lock it in, and start planning your next event. And they help attendees skill up via product workshops and insights from your company’s experts. The basics of event marketing. So how do you build an experience that excites, educates, and engages attendees – both in person and virtually? Let's get started.

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TikTok Creator Fund: How it works and what to expect

Sprout Social

The more creators go viral, the more positive buzz TikTok earns. After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. Oh, and don’t forget the billions of dollars in ad revenue. In this post, we’ll break it all down! Published on Categories.

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TikTok from Creator Fund to Creativity Program: what to expect

Sprout Social

After all, everyday TikTokers are the ones responsible for the trends, challenges and viral videos that rack up billions of views. Oh, and don’t forget the billions of dollars in ad revenue. The platform owes much of its booming growth to creators and TikTok regularly goes out of its way to acknowledge their impact.

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Employee Advocacy Adoption: How to Get More Employees Active Consistently

EveryoneSocial

Or maybe your company already has one in place and you want to take it to the next level. A key aspect to ensure that your program and strategy is successful is employee adoption. It might be holding you back from adding a program or from expanding. What is Employee Advocacy Adoption? But it’s still worth noting. Choosing the right vendor.