Buzz watch 1/5: Account-based marketing
Integrated B2B
DECEMBER 20, 2016
That’s why we’ve decided to write a series of blogs, briefly looking at a few of the more bewildering buzz-words and setting the record straight with regards to what they actually mean. LinkedIn Account Targeting, for example, allows marketers to tailor their sponsored content or sponsored InMail to a chosen list of accounts.
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