SmartBug Media

OCTOBER 30, 2020

Within the SaaS industry, trade shows and conferences have consistently been an integral part of business development and networking. These events help to gain valuable customers and establish strong industry partnerships. With such events on hold, organizations and the industry are pivoting to virtual events instead.

Marketing & Strategy 105

Marketing & Strategy Paid Social Agency Multi-Channel Lead Ranking 105

SpotMe Blog

JULY 25, 2021

With the world heading back to some sense of normalcy, many companies are anxious to include in-person components to their virtual events again, and vice versa, to create a hybrid event experience. Read on to learn more about hybrid events, examples to get you inspired, and tips to help you transition from virtual to hybrid. .

Examples 111

Examples Enterprise Management Work Management Conference 111

Heinz Marketing

MARCH 11, 2020

Still, virtual events are about to proliferate and do represent the potential to create significant value for producers and attendees alike. Consider doing several smaller events vs one “big” event so the attendee audience is smaller and more likely to interact with you and each other. The post Pivoting to Virtual Events?

Trade Show 98

Trade Show Buzz Network Marketing Conference 98

SpotMe Blog

NOVEMBER 15, 2023

One of the most impactful channels to use when launching a pharmaceutical product is strategic events. When done well, pharma product launch events create buzz, educate HCPs, and motivate sales reps and leadership. If you want to ensure your pharma product launch events drive real results, follow these proven best practices.

Practices 52

Practices Webinar Metrics Product Peer-to-peer 52

SmartBug Media

JUNE 30, 2020

As in-person events and conferences take a back seat thanks to the current state of our world, thought leaders are quickly adapting to provide that same energizing transfer of industry knowledge and invaluable networking through our home computers. The Rise of Virtual Events. Creating an Inbound Strategy for Virtual Events.

Conference 110

Conference Paid Search Agency Webinar Metrics Peer-to-peer 110

Adobe Experience Cloud Blog

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. In this article, I’ll share an ROI attribution model that will help you accurately measure the results from your events.

Event Marketing 134

Event Marketing ROI Lead Ranking Planning 134

Zoominfo

JANUARY 29, 2018

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. We tried to tackle every aspect of event marketing. From event planning to trade show design, there’s a little something for everyone. Keep reading for our favorite event marketing blog posts!

Event Marketing 113

Event Marketing Enterprise Management Work Management Marketing & Strategy 113

BDB

JANUARY 12, 2024

1 It’s no surprise that events look set to follow suit. With some sectors or regions being the exception, hybrid events will be the dominating trend for the next 12 months. 11% of B2B marketers surveyed in a recent report said they would be increasing spend on hybrid events in 2024. What works? Which products are most valuable?

B2B Marketing 26

B2B Marketing B2B Co-Registration Dwell 26

Hubspot

APRIL 12, 2021

The look and feel of events changed exponentially after March 2020 as companies moved live events to virtual spaces. But whether your event is online or in-person over the year ahead, event branding is essential to create a memorable experience for attendees. What is event branding? Benefits of Event Branding.

Examples 92

Examples Brand Identity Branding Banners 92

Hubspot

FEBRUARY 1, 2021

Ticket sales tip #1: Get John Legend to speak at your event. We really did invite John Legend to speak at one of our INBOUND events , but the truth is, you don’t need an A-lister to get people to attend. With online events being on the rise and remote work becoming the norm, it may seem easier than ever to reach a lot of people online.

Inbound Marketing 98

Inbound Marketing Tips Planning Paid Search Agency 98

Hubspot

JUNE 23, 2020

In 2020, as brands adapt to remote work, they're also learning how to shift their in-person events to online-only programming. When you surf the web on any given day, odds are you'll see at least one social media post, email, video, or stream that promotes or covers an online event. Is this event tactical or more high-level?"

Promotion 101

Promotion Hubspot Co-Registration Planning 101

Attendify

APRIL 9, 2020

Last week we wrote about how we can make the event industry more resilient and shared a first look at Attendify’s forthcoming virtual event platform. This post is part of a series sharing Attendify’s progress in building a virtual event solution to help meet the challenges of the current moment. First Look: Town Hall.

Work Management 73

Work Management Marketing Management FAQ Buzz 73

Valasys

JUNE 11, 2020

LinkedIn recently rolled out virtual events and poll features which will provide brands with new engagement opportunities. To help businesses overcome these challenges and better connect with their audience groups on the platform, LinkedIn has rolled out virtual events and poll features (called “Create a Poll”).

Linkedin 64

Linkedin Features Broadcasting Communities 64

SpotMe Blog

MAY 25, 2021

By now a growing portion of your virtual audience is more interested and willing to attend some version of in-person events again. But there’s still a large share of your virtual audience that appreciates the flexibility and ease of attending online events. By adding a higher-production quality to your hybrid events. .

Work Management 52

Work Management Product Marketing Management Act-On 52

Marketing Insider Group

JANUARY 29, 2020

A great speaker can transform your event from something mediocre into a memorable experience for years to come. But, how do you attract these popular speakers to your next event? Eighty-nine percent of event creators surveyed by event software company Eventbrite said that finding and securing guest speakers was a major challenge.

Conference 264

Conference Budget Programs Thought Leadership Contact Marketing 264

LeanData

JULY 13, 2020

Don’t miss LeanData’s Rockstars from OpsStars virtual event taking place in less than two weeks! It’s a kick**s, valuable, virtual event going down from the comfort of your house/office on Tuesday, March 24 from 9am -12pm PT. Here are some of the top reasons for attending this star-studded virtual event. Ready to jam with us?

Peer-to-peer 52

Peer-to-peer Demand Generation Agencies Buzz B2B Sales 52

Launch Marketing

FEBRUARY 26, 2018

B2B event marketing is an important component of a successful marketing strategy. In fact, 87% of C-suite executives believe in the power of live events and plan on investing in them more in the future. First and foremost, it is important to be associated with the organizations and events that matter most in your industry.

Event Marketing 48

Event Marketing B2B Marketing Marketing & Strategy Marketing Strategy 48

Oktopost

FEBRUARY 23, 2021

Now your team members that are active on this German professional social network will be able to share company content with a few easy clicks. XING is one of the largest career-oriented social networking site, primarily focused on the DACH market (Germany, Austria, Switzerland). Customize Your Social Network Roster.

Paid Search Agency 103

Paid Search Agency Ads Ideal Customer Profiles Social Networks 103

Webbiquity

JULY 28, 2022

You may release a teaser email with a sneak preview and priority access to innovative new features in order to generate additional hype for your launch event. Effective collaborations aid network expansion as well. Product launch email marketing is highly effective at generating buzz and excitement about new products.

Product 258

Product Effectiveness Template Marketing Automation Services 258

Walker Sands

OCTOBER 23, 2023

Here are some of the key security topics that generated buzz among on-site journalists and reporters at these events: Generative AI takes center stage Back in April , I called AI the “unofficial theme” of RSA, and this trend continued with Black Hat and DEF CON. But several common threads ran through them all.

Conference 72

Conference Enterprise Management Work Management Marketing Management 72

Convince & Convert

DECEMBER 16, 2014

Either they work only with blogger networks or agencies, or they own their blogger relationships in-house. They continually build a network of bloggers who serve as brand fans and write about them on an ongoing basis. The Pros of Blogger Networks. Blogger networks can help brands or campaigns achieve “the network effect.”.

Blogger 152

Blogger Word of Mouth Case Study Case Studies 152

Optinmonster

DECEMBER 21, 2023

It can generate a buzz around your product and get people to notice it. A pre-launch marketing strategy can be a coming soon landing page , a countdown campaign, or a guerrilla marketing event. Yes, Apple positions its launch events as product releases. Pre-launch marketing activities are like movie teasers.

Campaigns 88

Campaigns Ad Building Planning Paid Search Agency 88

Webbiquity

JUNE 9, 2010

If your small to midsized business is struggling with questions about how to create an effective social media strategy, use social media tools most effectively, make the best use of your time on social media, generate results or other related issues, mark your calendar for this upcoming one-day social media and online marketing event.

Social Media 100

Social Media Media Digg Webinar Metrics 100

SendX

MAY 30, 2019

Step #1: Network and Leverage Your Closest Allies Harry’s had only 12 employees when they started. And every time they spoke to people at meetings and events about the project, they collect their email addresses. It’s vital that you leverage your existing network. See how Dropbox used email to generate word of mouth buzz.

Word of Mouth 157

Word of Mouth Email Campaigns Campaigns Generation 157

ClearVoice

OCTOBER 9, 2018

A PR or marketing agency might wind up with clients from the hospitality, health, banking, fashion and interior design sectors, not to mention some community non-profits and charitable events. Let’s make an indoor park for an upcoming event.” What if your activation at this event is just to provide voter registration?”

Buzz 49

Buzz Advertising Agencies Paid Search Agency Business 49

Buffer

FEBRUARY 21, 2023

There were a plethora of events happening in New York City, but I wasn’t sure how to become a speaker. Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities. We used Eventbrite to sell tickets for our events on a sliding scale basis (and still do!),

Brand Identity 88

Brand Identity Branding Press Peer-to-peer 88

ClickZ

JANUARY 8, 2021

The ongoing and widespread rollout of 5G networks will open the floodgates for mass adoption of AR and finally allow the technology to reach its full potential. Here are just a handful of the events helping this disruptive technology take center stage. 30-second summary: . Advanced 5G connectivity.

Planning 145

Planning Bandwidth Mobile Advertising Forecasting 145

Buzz Marketing for Technology

SEPTEMBER 4, 2013

Posted in Branding Buzz Marketing Conversational Marketing Crowdsourcing Innovation Interactive Marketing Mobile QR Codes Visual Recognition. The custom app was easy to use and built around Red Bull’s main priorities for the event: driving guest engagement, generating new content and building athlete awareness. At first it.

Buzz 100

Buzz Brand Identity Branding Mobile Marketing 100

Martech

NOVEMBER 10, 2022

For brand marketers scratching their heads at all the possibilities, and seeking to find real opportunities within all the buzz, the perspective from a top agency is welcome guidance. The offerings line up with three areas any brand needs to have covered in Web3 — content, networking and virtual goods. NFTs and virtual goods.

Paid Search Agency 108

Paid Search Agency Advertising Agencies Content Communities 108

Writing on the Web

SEPTEMBER 7, 2010

(As I’m on vacation for a week, I’ve invited Sydni Craig-Hart to share social networking tips.). The point is, participating in social networking is like participating in live networking. You should only attend the “events&# that make sense for you and your business. You HAVE to be on Twitter.

Social Networks 100

Social Networks Ning Business Ideal Customer Profiles 100

Bannerflow

MARCH 11, 2022

Virtual events. In addition, Google reports that YouTube reaches more 18–49-year-olds than all cable networks combined. Virtual Events. A study by Bizzabo found a 34% increase in virtual event attendance in 2021 and a more than 250% increase in live-streaming attendance. Content is still king. Social media content.

Trends 111

Trends Planning Work Management Marketing Management 111

Hubspot

MARCH 3, 2020

Ultimately, your grand opening marketing should help your business build relationships and create buzz with your audience. After you've set your budget and planned the event, you need to discuss where you're going to market it. Most cities have bulletins or forums where community events are advertised. Your Network.

Planning 84

Planning Paid Search Agency Business Press 84

Sprout Social

FEBRUARY 7, 2023

Other reasons included driving more qualified leads, establishing thought leadership and creating new networking opportunities. In 2022, content shared through our Advocacy platform earned more impressions than all our social networks combined. And employees want to post about their companies.

Stats 93

Stats Buy Budget Programs Sales Qualified Leads 93

DiscoverOrg

MARCH 25, 2019

Location-based event marketing. Location-based event marketing. Location data can maximize your event marketing efforts, too. But what about prospects who aren’t attending … but are located in close geographic proximity to the event? Invite them to an event-related activity, like a happy hour you’re hosting.

Outreach 136

Outreach Planning Multi-Channel Sales Qualified Leads 136

Optinmonster

DECEMBER 28, 2023

Have you ever noticed how some brands magically appear alongside others, creating a buzz that’s hard to miss? Aside from the occasional event sponsorship, local businesses usually focus on advertising. These partnerships can evolve into a supportive network, crucial for long-term business growth. You can see it everywhere.

Promotion 76

Promotion Cross-Selling Bundling Advertising Agencies 76

Adobe Experience Cloud Blog

OCTOBER 13, 2014

Another area that complements and amplifies your digital and automated approach is event marketing. So, consider complementing your digital strategies with event marketing — and one very cool idea is the concept of a hosting a lounge. How do you want to build buzz and interest? Why should I consider one?

B2B Thought Leadership 48

B2B Thought Leadership Buzz Marketo Conference 48

Convince & Convert

OCTOBER 12, 2015

On Monday, the social networking giant announced its appointment of co-founder, Jack Dorsey, as CEO. T he headliner is not always the one that will create the most buzz around an event. As we saw with The Buzz Agency and SunFest, underdogs can easily steal the show. Microsoft Event. Devices, devices, DEVICES.

Twitter 142

Twitter Buzz Social Networks Tagging 142