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Creating Engagement in B2B Marketing

Buzz Marketing for Technology

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it this is the basis for all your online activity. Stay tuned to this blog for more updates and to see how we are doing that! Tweet This! Share this on Facebook. Share this on Linkedin.

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B2B Marketing Content: Lure or Lasso?

Buzz Marketing for Technology

You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it its the basis for all your online activity. Gary defines in the how to build your personal brand sense of commenting on blogs and inserting yourself in to conversations.

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Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

Stephanie Frasco recommends having an SEO keyword-heavy profile, blogging, using applications and engaging in conversation among other practices for maximizing your impact through LinkedIn. The 9 Worst Ways to Use LinkedIn for Business by HubSpot Blog. Post on Google Buzz. participating in groups and answering questions).

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(Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009

Webbiquity

10 Ways a Start-Up Can Use Social Media to Market Itself by HubSpot’s Inbound Internet Marketing Blog. The Social Media Marketing List: 45 things you should be doing but probably aren’t by Conversation Marketing. 20 Free Buzz Monitoring Tools by Econsultancy. Lois Kelly. 10 SEO tips for YouTube by iMedia Connection.

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Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

What are some of the best free tools for monitoring social buzz about your brand or company? SES San Jose: Social Media Analysis and Tracking by TopRank Online Marketing Blog Jessica Cameron-Ruud provides detailed notes on this SES panel discussion featuring Todd Parsons of Buzz Logic , Rob Key of Converseon , and Edmund Won from iCrossing.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

Digg - Digg is a social news website that allows members to submit and vote for articles. G Google Buzz - Google Buzz is a social networking and messaging tool from Google, designed to integrate into the company's web-based email program, Gmail. Reddit - Reddit is similar to Digg and Newsvine.

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Social Media ROI vs. RONI

WebMarketCentral

So no matter how much "buzz" there is about the promise of social media marketing or how excited you may be about it, if it hasn't already happened, sometime very soon your boss or client is going to start asking you about the ROI of social media marketing. Simple, right? Balderdash.