Writing on the Web

JULY 12, 2011

Do you know how to write SEO-friendly content your readers will love? This week’s guest post by Christian Arno of Lingo24 shares 6 writing tips for writing online content that works for both readers and search engines. Writing for the web can be like walking on a tightrope. Post on Google Buzz.

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

SEPTEMBER 1, 2010

Are you writing with feeling? Next time you review your writing, try to identify possible feelings in the reader. Content marketing that doesn’t resonate emotionally can’t do a good job of building relationships, inspiring trust, and moving people into taking action. Emotional Writing.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Scoop.it

NOVEMBER 25, 2021

Any business that’s looking to attract a greater audience and grow its customer base needs to create a strong content marketing strategy first. . According to research , about 80% of online customers like to learn about a business through its content and not its advertisements. What is content marketing? .

Small Business Marketing 102

Small Business Marketing Content Marketing Advertising Agencies Business 102

Biznology

SEPTEMBER 26, 2014

It is very easy to get distracted and thrown off from the main purpose of the blog post or other web content by the pressure to somehow connect it to a whacky clickbait title. This is not the best way to hone and perfect your writing skills since it actually encourages bad habits. That is good writing, marketing, and use of the web.

Buzz 80

Buzz Business Social Media Aggregators 80

Brandpoint

MARCH 30, 2020

Thinking like a content marketing professional can help you shape and boost your personal brand, making it possible to reach a wider network and audience than ever before. Write your blog specifically for your intended audience or customer. What do they care about? What questions do they want answered?

Personalization 114

Personalization Brand Identity Branding Content Marketing 114

Brandpoint

AUGUST 12, 2019

Content marketing is the key to building a tech startup from the ground up. Content marketing focuses on building your brand’s story. Content marketing helps you to gain an edge by building your credibility and reputability, which will in turn grow awareness of your brand and your presence in the tech industry.

Startups 80

Startups Content Marketing Tips Advertising Agencies 80

Scoop.it

AUGUST 31, 2021

But let’s face it: A rare marketer or SEO specialist bothers about what lexical items other than keywords to write in content so users would read, not scan it. Why not consider them when writing and make your marketing content even more effective and convertible? Here they go: 1) Transitional Words.

Content 74

Content Copywriting Trigger Marketing Curation 74

Marketing Insider Group

AUGUST 27, 2019

As an international keynote speaker , I’ve seen how Content marketing can be an effective way to generate pre-event hype, which will drive ticket sales, engage attendees, and even spark a little fear of missing out. Use the power of social media to get your attendees to market your event for you. Teaser Campaigns.

Planning 101

Planning Content Marketing Generation Content 101

Writing on the Web

SEPTEMBER 24, 2011

The rules haven’t changed, but it’s surprising how many people start writing web content without regard for the basics. Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web.

Content 100

Content Buzz Copywriting Rules 100

Integrated B2B

DECEMBER 20, 2016

B2B marketing is full of concepts, abbreviations and keywords. That’s why we’ve decided to write a series of blogs, briefly looking at a few of the more bewildering buzz-words and setting the record straight with regards to what they actually mean. The first one of the series is account-based marketing , also known as ABM.

Account Based Marketing 40

Account Based Marketing Buzz ABM Marketing & Strategy 40

Writing on the Web

SEPTEMBER 20, 2010

Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web. Content marketing isn’t a buzz word because marketing people just like new buzzes. Writing content for the Web is different.

Buzz 100

Buzz Content Digg Rules 100

Hinge Marketing

MAY 20, 2019

Content marketing is changing the way professional services are bought and sold. And educational content is the new currency of the professional services marketplace. Content marketing is the strategy that turns that content into profits. Content Marketing—A Better Way. What is Content?

Planning 92

Planning Marketing Plans Service Content Marketing 92

Writing on the Web

JANUARY 31, 2011

I’m glad to see that there are more agencies focusing on content marketing for small businesses. Be consistent with your blog writing schedule. Even the writers at the Content Factor agency admit that they too struggle with keeping up with their blog. Post on Google Buzz. We struggle with our blog as well.

Tips 100

Tips Advertising Agencies Digg Blogger 100

Writing on the Web

JULY 22, 2010

What creative writing tips would you offer to budding writers? I’m sharing with you here my speech, because there are some tips for writing creative content not only for novels and fiction. I’m sharing with you here my speech, because there are some tips for writing creative content not only for novels and fiction.

Creativity 100

Creativity Tips Ning Digg 100

KoMarketing Associates

OCTOBER 21, 2014

During one of these waves of nostalgia, I made a connection between Halloween and my job as a content marketer…and then another…and another. In fact, some of my fondest Halloween memories have a direct correlation with content marketing best practices. Learn from the Competition. Image source ). Image source ).

Content Marketing 120

Content Marketing Content RSS Paid Search Agency 120

Writing on the Web

JULY 5, 2010

How to Write Like You Talk" alt=" Is the Social Web Changing How We Write? How to Write Like You Talk" />. How to Write Like You Talk" width="105" height="105" /> This week’s guest post is by Barb Sawyers, Sticky Communications who recently published a great ebook on how you can write better for the web.

Ning 100

Ning Digg Buzz Blogger 100

Marketing Insider Group

OCTOBER 20, 2020

Once you have the webinar topic selected, you need to write a catchy title that captures the attention of your target audience. Like all content marketing, titles play a crucial role in getting the webinar clicked on. Develop content marketing like videos, blogs, or podcasts to create a buzz.

Webinar Metrics 351

Webinar Metrics B2B Thought Leadership Planning Sales Qualified Leads 351

Content Marketing Institute

OCTOBER 29, 2017

She said she absolutely loved the blog and felt like she found her calling around content marketing. She’d been doing content marketing for years but called it something else. The content marketing blog I started in April 2007 was really taking off, and the audience was anything but shy. Click To Tweet.

Content Marketing 111

Content Marketing Planning Paid Search Agency Content 111

Writing on the Web

JUNE 12, 2013

src="[link] width="300" height="300" title="Better Blog Writing: Attract Clients, Make Sure Your Posts Get Read!" /> You want to Engage your Blog Readers and encourage them to subscribe to your blog and become regular visitors. Your first priority should be to write a high-quality blog content that will help your readers in some way.

RSS 100

RSS Social Media Buzz Internet Marketing 100

KoMarketing Associates

DECEMBER 3, 2015

Including content marketing. Let’s break down the top 9 reasons why Home Alone is absolutely clutch viewing material for content marketers and why it is literally filled with learning opportunities: “Run, Rudolph Run”. Content Marketing Takeaway: Never give up! It’s timeless. Or so it seems.

Content Marketing 120

Content Marketing Planning CMS Development Content 120

Writing on the Web

AUGUST 9, 2010

Good business writing should be like a good butler: working smoothly in the service of the reader without calling attention to itself. This weekend I was reviewing some books on business writing, including Harvard Business Review’s Guide to Better Business Writing. It’s why you’re writing the memo or report.

Tips 100

Tips Business Digg Marketing Proposals 100

Writing on the Web

APRIL 11, 2011

Marketing nowadays requires writing and publishing great content in multiple ways. That’s why there’s a tsunami of information online about content marketing. How can you introduce storytelling into your marketing mix? How can you make your writing interesting, more like a good movie or book?

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

SEPTEMBER 22, 2010

Writing quality content that markets your products and services online follows a logical progression, but it also follows an emotional pathway. By that I mean, your content should follow a sequence, touching on the following emotions: Negative , a painful problem , a fear. Post on Google Buzz. Ping this on Ping.fm.

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Writing on the Web

JUNE 30, 2011

I’m talking about serial writing. You take one main concept, break it down into a list of 5 key elements, write an introductory overview, write a concluding summary, and here’s what you get: 7 stand-alone articles to post on your blog and to submit to article directories. Post on Google Buzz. Tweet This!

Autoresponders 100

Autoresponders Digg Buzz Landing Pages 100

Marketing Craftmanship

NOVEMBER 22, 2023

MYTH #3: A Newsletter is a Cost-Effective Marketing Tactic The old saw, “Cheap is dear” rings true when it comes to newsletters. If it’s created in-house, few firms actually track the hours required to research, write, edit, approve and publish their newsletter.

Newsletter 130

Newsletter B2B Thought Leadership B2B Thought Leadership 130

Writing on the Web

AUGUST 10, 2010

Your blog writing can improve. I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. Attention is generally done more effectively by negative content. But just follow along with me here.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

JUNE 20, 2011

?? One of the smartest things you can do to keep up with blog writing is to use your brain well. The third thing I do in the morning when I get up is write on one of my blogs. Here are 5 tips for being more creative and productive with your writing tasks. Write first before you open email or your list of things to do.

Tips 100

Tips Digg Buzz Creativity 100

Writing on the Web

AUGUST 16, 2010

What can you learn about blog writing and content marketing from the theater? Blog writing is similar. With blog writing and content marketing, you need to spell things out. Writing on the web deprives us of a lot of the cues for meaning. Post on Google Buzz. Dress up your words.

Digg 100

Digg Buzz Blogger Class 100

Writing on the Web

OCTOBER 26, 2010

Want to know more about online persuasion and how you can write content that gets results? Here’s a quick one minute video promoting my Content Marketing with Blogs ebook, newly revised. Post on Google Buzz. Related posts: Content Marketing Tips: Seth Godin on Tim Burton. Share this on Facebook.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

FEBRUARY 14, 2011

Why is content marketing and persuasion so difficult, and what can you do to set people on fire? When it comes to writing content for a business blog , most professionals start from their point of view. The first is by using conventional marketing rhetoric, which is what most professionals use. Post on Google Buzz.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

OCTOBER 12, 2010

How do you go into someone’s office (or send them an email if you’re working virtually) and request them to “put a little more authenticity into your writing, please?&# Sure, marketing is vastly improved when it sounds authentic. But what does that mean for content marketing? Post on Google Buzz.

Digg 100

Digg Buzz Blogger Act-On 100

Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. Writing on my blog is my way of reaching out to people looking for ways to write content on the Web so that they can get found, get known and get new business.

Content Marketing 100

Content Marketing Ning Work Management Content 100

ClearVoice

AUGUST 25, 2023

Technical content marketing can be a highly effective component of a strong product marketing strategy. But what exactly is it, and how can it help with product marketing? What Is Technical Content Marketing? Good content marketing is designed to educate, entertain, or inform the target audience.

Marketing Strategy 96

Marketing Strategy Marketing & Strategy Product Planning 96

ClearVoice

NOVEMBER 7, 2019

But while freelance articles are consistently assigned to you, snagging a long-term content marketing contract feels like an ongoing uphill battle. content marketers and writers who have snagged stellar contracts. You can turn any SEO keyword into content gold. Or as she puts it: “never eat alone.” “I

Content Marketing 76

Content Marketing Marketing Proposals Work Management Lead Scoring 76

Writing on the Web

SEPTEMBER 8, 2010

(Guest Post: I’m on vacation, so I invited Tim Handorf to write a guest post. Tim writes on the topics of online colleges and universities. While your blog may not necessarily be a hub of personal confessions, always throw in some personal detail when writing any article, no matter how technical or abstract the subject matter is.

Blogger 100

Blogger Digg Buzz Business Blogging 100

KoMarketing Associates

JULY 22, 2014

If you’re like me, you spend a good amount of time scrolling through content marketing blogs for advice and suggestions that will give your content a leg up. Don’t get stuck reinventing the wheel with your content marketing! Long-Form Content. Well, I’m going to take back what I said.

B2B Marketing 120

B2B Marketing Content Marketing Planning B2B 120

Writing on the Web

JUNE 30, 2010

Post on Google Buzz. 3 Key Content Pieces for Starting an Online Business. 4 Time-Saving Tips for Social Media Marketing. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks. Add this to Google Reader.

Ning 100

Ning Content Marketing Digg Business 100