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How to Optimize the Cost of B2B Marketing

Valasys

Centralized marketing endeavors not only ensure that the marketers get the optimal output from their Return on Marketing Investment (ROMI) but also help in laying the foundation for cross-functionality between marketing, sales, IT & other critical departments, which can assist further in boosting the sales KPI.

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10 Benefits of Employing a Powerful Content Syndication Strategy

Valasys

Content can be syndicated in diverse forms including blog articles, articles, infographics, recordings & even the webinars & guest blogs (with the permission of the writer). Lead Volume: The syndication strategies need to generate a bare minimum number of qualified leads to justify the Return on Marketing Investment (ROMI).

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10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

Modern buyers research an innumerable number of times & specifically about their separate areas of concern, at each stage of their buying cycles before they make a final buying decision. Heat maps can be used to emotionally analyze users’ experiences throughout their buying cycles.

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How to Design, Manage & Optimize Multichannel B2B Content Strategies

Valasys

While, the online methodologies of research range from different social media channels such as Facebook, Twitter, Pinterest, Instagram & Reddit to name a few; several search engines primarily Google, Bing & Yahoo, are also used by the prospects to culminate the research phases of their buying cycles.