Valasys

OCTOBER 8, 2019

Not only, the newsletters being sent to the inboxes of the customers are being specifically designed according to the areas of interest of the customers but the brands are also articulating emails for the customers to resonate with their specific stages in the buying cycles. How to Find Which Email Marketing Tool is the Best.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Valasys

MARCH 25, 2020

Based on the level of indulgence with virtual event marketing campaigns, the marketers can decide on the specific stages of buying cycles that their leads are in. Leverage Attribution Modelling to Scale up Your Content Strategy. No matter which geo-targeted. Optimized Return on Investment. Wrapping Things Up.

Event Marketing 45

Event Marketing B2B Marketing Marketing Management B2B 45

Valasys

SEPTEMBER 26, 2019

YouTube KPIs are also classified based on the three stages of a typical buying cycle namely awareness, consideration & action. An increase in the number of traffic sources implies that the channel is expanding & improving its reach to potential buyers which is a good sign for the brand managers.

Social Media 49

Social Media Media Youtube Multi-Channel 49

Valasys

JULY 29, 2019

Writing blog posts after researching the most common keywords being searched for by the prospects during their buying cycles helps the marketers in evoking positive emotions such as trust in the minds of customers. For any help with architecting a perennially healthy sales pipeline, feel free to contact us.

Analytics 49

Analytics Marketing AI Work Management Marketing Management 49

Valasys

SEPTEMBER 10, 2019

Besides, Word of Mouth Marketing (WOMM) is also inexpensive & hence, is highly rewarding in terms of revenue generation & optimization. However, for being successful with Word of Mouth Marketing (WOMM), the marketers need to make sure that they do the basics of marketing well.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Adobe Experience Cloud Blog

JULY 20, 2009

It's a volume business, operating on a daily sales cycle. When I joined ShipServ, it was clear that we needed to better align our selling cycle to the buyers' buying cycle. I'm going to rock the boat here and say 'don't get hung up on ROMI, especially if you're a small business'. It's easy to do and it's free!

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership B2B Marketing Enterprise Management 48

Valasys

AUGUST 20, 2019

With approximately half of the total population of the world using Email marketing , it certainly is a tool that B2B companies have always relied on for a consolidated return on their marketing investments (ROMIs). According to a report by Campaign Monitor, Email Marketing generates 4400% ROI & $44 for every $1 spent.

Marketing AI 58

Marketing AI Email Marketing Campaigns Personalization 58

Valasys

SEPTEMBER 25, 2019

The following are the proven benefits of having a sound content syndication strategy: 1) Magnify the ROI from Demand Generation Campaigns : Paid content syndication networks benefit demand generation campaigns. The brands need to have systems in place to track & capture leads generated through syndication. Wrapping It Up.

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

NOVEMBER 4, 2019

Benefits of content personalization for B2B marketers pay off in the form of improved return on marketing investment (ROMI), as the data can serve as the microscopic lens for understanding the customers better & improving their experiences. Ways Content Personalization Benefits B2B Marketers. Customer experience is the new marketing.”.

Marketing AI 45

Marketing AI B2B Marketing Personalization Marketing Budget 45

Valasys

AUGUST 6, 2019

To curate a high-quality ABM strategy in 2019, ABM-ers should remember that it’s easier & cheaper to generate meetings when users are targeting current & previous accounts than the budget spent on targeting the entirely new ones. Therefore, building-on existing accounts is a must. And that’s all about it.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

AUGUST 26, 2019

When it comes to B2B content marketing & crafting of a holistic strategy for creation & distribution of content across multichannel, to help the marketers optimize their return on marketing investments (ROMI), the marketers need to be well informed of the changing dynamics of market place around them.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

AUGUST 9, 2019

Setting Internal Yardsticks for Integrating Expertise: Marketers need to set standards for each of the digital strategies that they wish to amalgamate, go generating the maximum productivity of their digital endeavors. can help the marketers in delving into details for generating insights from multichannel data analysis.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Valasys

JULY 16, 2019

According to a research published by Gartner, B2B marketing campaigns that integrate four or more digital channels outlast those which assimilate only single or dual-channel programs by generating up to 300% more Return on Investment (ROI).

Enterprise Management 40

Enterprise Management Work Management Marketing Management Optimization 40

Valasys

APRIL 3, 2020

Use Content tailored to specific buying cycles and channels and employ omnichannel retargeting. This not only helps in improving the efficiency of marketing campaigns but also helps in optimizing the Return on Marketing Investment (ROMI). Handle the Complexity of Your eCommerce Businesses.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Valasys

JULY 30, 2019

Investing in the right format of display ads is important for B2B marketers as the prospects for B2B marketing are scattered across numerous referral sites & hence, it gets entirely arduous and essential to track both the opportunities as well as revenue generated from each display ad. Wrapping It Up.

Display 40

Display Paid Content Advertising Agencies Advertisements 40

Valasys

AUGUST 8, 2019

The upsurge in these KPIs directly resonates with the positive performances of the campaigns, directed towards an optimized Return on Marketing Investment (ROMI). In the year 2019, the success of an enterprise’s email marketing campaign pivots around the ability to provide value to its customers throughout their buying cycles.

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Valasys

AUGUST 28, 2019

Within the modern digitized landscapes, the prospects, as well as customers, generate a lot of data on several web-based platforms. Technology has involved & marketing automation tools allow the marketers to collect data from n number of sources – reflecting on the explicit & implicit buying decisions of the prospects.

Marketing AI 40

Marketing AI CMO Planning Paid Search Agency 40