Valasys

AUGUST 26, 2019

When it comes to B2B content marketing & crafting of a holistic strategy for creation & distribution of content across multichannel, to help the marketers optimize their return on marketing investments (ROMI), the marketers need to be well informed of the changing dynamics of market place around them.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

SEPTEMBER 25, 2019

Cost syndication is a cost-effective approach to trigger your content marketing strategies to go further. The following are the proven benefits of having a sound content syndication strategy: 1) Magnify the ROI from Demand Generation Campaigns : Paid content syndication networks benefit demand generation campaigns. Wrapping It Up.

Cost per Lead 55

Cost per Lead WOMM Webinar Metrics ROMI 55

Valasys

AUGUST 6, 2019

Doing it right, doing it effectively & timely should be the mantra for modern B2B marketing. Generating hyper-targeted campaigns to expedite conversions, once the prospects have been segmented, helps the organizations in their achieving their bottom-line goal of optimized Return on Investment (ROI). Definitely not.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

JULY 16, 2019

According to a research published by Gartner, B2B marketing campaigns that integrate four or more digital channels outlast those which assimilate only single or dual-channel programs by generating up to 300% more Return on Investment (ROI).

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Valasys

APRIL 3, 2020

Read more on How is Omnichannel Remarketing Effective in Accelerating Conversions. Use Content tailored to specific buying cycles and channels and employ omnichannel retargeting. This not only helps in improving the efficiency of marketing campaigns but also helps in optimizing the Return on Marketing Investment (ROMI).

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Valasys

AUGUST 9, 2019

Marketers need to realize that personalization at each stage of the individual buying cycle of the prospects is of utmost importance, & the prospects need be served with hyper-targeted pieces of content at every stage of their buying cycles.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Valasys

AUGUST 8, 2019

This step helps one to effectively optimize all the campaigns. The upsurge in these KPIs directly resonates with the positive performances of the campaigns, directed towards an optimized Return on Marketing Investment (ROMI). Define the Key Performance Indicators (KPIs) for quantifying the endeavors of the email marketing campaigns: .

Paid Content 40

Paid Content Email Marketing Optimization Research 40

Valasys

JULY 30, 2019

Hence, for marketers venturing into display ads, it is important to choose the right format, as thus, they will be able to make most of the medium as well as, will be able to optimize the Return on their Marketing investment (ROMI). Following are the 5 imperatives of designing effective display advertising campaigns: 1. Wrapping It Up.

Display 40

Display Paid Content Advertising Agencies Advertisements 40