Do Psychographics work in B2B Marketing & Sales?

delicious b2bmarketing

Buying Cycle – You have a customer – now what? Buying Cycle – What happens after you close the de. ► April ( 5 ) Buying Cycle – Moving to Decision and Purchase Buying Cycle – Interest, Research & Consideration Buying Cycle – Sideline Goldmine The Buying Cycle Disconnect How do you define Customer Value? ► March ( 4 ) You’re Selling What to Whom?

Improving Content Conversion with Dynamic Content

Modern B2B Marketing

Past behavior: Responses to emails or actions taken on your website can help inform a person’s interests and/or place in the buying cycle. Products or services already purchased: Using information about past purchases can help you up-sell or cross-sell relevant products or services.