Remove cross-sell psychographic
article thumbnail

Technographic Data: What is it, and why should you be using it?

PureB2B

Technographics is the next step in the development of market analysis after Demographics, Firmographics and Psychographics. Technographics can nullify this wasted time by ensuring that salespeople spend their time selling rather than finding people to sell to. Why You Should Care About Technographics? You adapt, or you perish.

article thumbnail

5 Ways to Improve Your B2B Customer Experience with Sales Enablement Technology

Seismic

The B2B selling space is evolving, funnel dynamics are shifting, and buyers are becoming better informed. Sales reps must know who they are talking to, where the prospect is in the sales cycle, and how a buyer progresses through their journey. Accelerate the sales cycle. Seismic is a smarter platform for smarter selling.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Do Psychographics work in B2B Marketing & Sales?

Online Marketing Institute

Buying Cycle – You have a customer – now what? Buying Cycle – What happens after you close the de. ► March ( 4 ) You’re Selling What to Whom? Trying to get a handle on Company Psychographics? Do Psychographics work in B2B Marketing & Sales? Breathing our own exhaust?

article thumbnail

Improving Content Conversion with Dynamic Content

Adobe Experience Cloud Blog

Past behavior: Responses to emails or actions taken on your website can help inform a person’s interests and/or place in the buying cycle. Products or services already purchased: Using information about past purchases can help you up-sell or cross-sell relevant products or services.

article thumbnail

SEO beyond Search Engine Optimization: Convergence with Content Strategy & Towards a Holistic Strengthening of Digital Capability

Valasys

The data from the demographic, technographic, psychographic, firmographic insights of the prospects is integrated with the “fit-data” & the past browsing & buying histories of the prospects. These days, the prospects with long fostered digital footprints are easier than ever to target.

article thumbnail

21 Steps to be Successful in B2B eCommerce

Valasys

B2B eCommerce is all about adopting inbound marketing skills to sell, of which, your website is an absolute imperative. Companies that integrate back-end systems with eCommerce have a more accurate, timely and comprehensive view of inventory availability, order status or cost of selling a product. Map the customer journey.