Remove keyword
article thumbnail

The Lead Generation Strategy Guide

Zoominfo

For example, a lead with a profile that matches a company’s buyer persona should not only be rated higher than a lead who is outside the typical customer profile; in many cases, the ideal prospect should be required to take less action in order to meet lead qualification criteria. Company Blog. SEO’s best friend: the blog post.

article thumbnail

The Lead Generation Strategy Guide

Zoominfo

For example, a lead with a profile that matches a company’s buyer persona should not only be rated higher than a lead who is outside the typical customer profile; in many cases, the ideal prospect should be required to take less action in order to meet lead qualification criteria. Company Blog SEO’s best friend: the blog post.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Mobile Marketing Tactics for Business

Sharpspring

Leverage search engine marketing (SEM) for mobile. Mobile advertising enables you to target buyers when and where it matters – in real-time. To begin with PPC, you’ll bid on advertising keywords. Review your buyer personas to help determine the appropriate advertising channels for PPC. Captivate with mobile video.

article thumbnail

5 Key Mobile Marketing Tactics for Business

Sharpspring

Leverage search engine marketing (SEM) for mobile. Mobile advertising enables you to target buyers when and where it matters – in real-time. To begin with PPC, you’ll bid on advertising keywords. Review your buyer personas to help determine the appropriate advertising channels for PPC. Captivate with mobile video.

article thumbnail

10 Effective SEO Techniques to Drive Organic Traffic in 2020

Single Grain

Focus on Topic Clusters Instead of Keywords. Head over to Keyword Rank Checker , a tool that you can use to determine your page ranking based on keyword search: It goes without saying that your goal is to get your website to the top of this list. Find lots of semantically related keywords (e.g. Optimize for Voice Search.

Traffic 145
article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Some examples of black hat SEO techniques include keyword stuffing, invisible text, doorway pages, and adding unrelated keywords to the page content or page swapping. Buyer personas A representation of your target customer based on data. See White Hat SEO. Blog A regularly updated website or web page.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Some examples of black hat SEO techniques include keyword stuffing, invisible text, doorway pages, and adding unrelated keywords to the page content or page swapping. Buyer personas A representation of your target customer based on data. See White Hat SEO. Blog A regularly updated website or web page.