article thumbnail

11 Digital Marketing Trends for Growing Your Business in 2021

Marketing Insider Group

Reframe your point of view as market conditions change. They’ve had to pivot rapidly to remain relevant and adapt to changing buyer needs. For your business to remain agile, you must understand your audience’s current needs and anticipate future conversations. Brand Storytelling. Remain adaptable. Source: Gartner.

Planning 363
article thumbnail

The Startup’s 4-step Guide to Building Strong Sales Pipeline

DiscoverOrg

A favorable condition like a new CTO, or new round of funding. You don’t need an advanced regression model to tell you if you sold your first big deals to Financial Services companies with a new CTO. Write several blogs that speak directly to your target buyers’ needs. Look for a pattern: Industry. Geographic location.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

4 Steps for Building the Sales Pipeline of Startups and Small Businesses

Zoominfo

The example also touches opportunity data – a newly hired CTO – which indicate favorable conditions, and the right time for sales outreach. One of the most effective ways to create a message that your targeted buyers will listen to is through brand storytelling. More on this in the next section). This will take a little time.

article thumbnail

How to Build a Sales Pipeline: 4 Steps for Startups and Small Businesses

Zoominfo

The example also touches opportunity data – a newly hired CTO – which indicate favorable conditions, and the right time for sales outreach. One of the most effective ways to create a message that your targeted buyers will listen to is through brand storytelling. Make it easy for them to contact you for more information.

Startups 100