8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)

Valasys

According to a survey conducted by the Word of Mouth Marketing Association (WOMM), it has been found that offline word of mouth marketing is 5x more impactful than paid media impressions. Word of Mouth Marketing (WOMM) plays a prominent role in shaping brand trust & reputation.

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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

Furthermore, the personas are also segmented based on their demographics, technographics, firmographic, psychographic, ‘fit-data’ as well as the methodologies opted by them for researching about their buying preferences and based on their past buying habits. Prologue.

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How B2B Marketers can stay close to their Customers

Valasys

To perform a better job of selling their products to the B2B customers, marketers must understand how to talk to them & help them at the individual stages of their buying cycles. & content reflecting on positive word-of-mouth-marketing (WOMM).

10 Best B2B Marketing blogs for Entrepreneurs

Valasys

Founded in the year 2000, the write-ups are specialized on a wide array of topics such as advertising, podcasts, marketing training, SEO, digital advertising, online marketing, case studies, research, seminars, webinars, conferences & B2B.

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How to Build Customer Loyalty with Content Marketing

Valasys

The trick lies in focusing on every part of the buyers’ journeys & accordingly designing pieces of content tailored to each of the individual buying cycles of the prospects. Employ Storytelling : Buying is more of an implicit decision.

How to Design, Manage & Optimize Multichannel B2B Content Strategies

Valasys

As the researching habits of the buying prospects have evolved, they have started using diverse platforms for research. Thus, customers are fed with specific & separate pieces of content during their buying cycles, which accelerates the sales conversions. Prelude.

Inbound Marketers & Growth Hackers: A B2B Enterprise Needs Both

Valasys

Such a tactic ensures that a blog regains its vitality & its resourcefulness is restored for the buying prospects. The B2B marketers these days utilize the data gathered from the intent-based signaling of the prospects, which includes scrutiny of their demographic, psychographic, firmographic, “fit-data”, technographic insights, along with their past buying behavior, research methodologies & browsing habits. Prologue.

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How to Create Viral Content Strategy: Top 10 Tips for B2B Marketers

Valasys

Influencer marketing is a strong source for driving positive word of mouth referrals (word of Mouth Marketing, WOMM) which can be the ultimate answer to “how to go viral”. How to Create Viral Content Strategy: Top 10 Tips for B2B Marketers. Prelude.

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