The Essential Business Survival Guide


We’ve put together some resources and tips you can easily apply to help your business assess, plan and adapt through COVID-19

5 Ways Brand Archetypes Help New Businesses Nail Branding


Then closely examine the archetypes, from the voice to the colors used, this will help you narrow down your choices to just one primary archetype. 5 ways Archetypes help you nail branding. Applying archetypes help your brand, answer the ever so critical question, “what is on brand?”.

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Will Bankruptcy Help Businesses Survive COVID-19?


We expect that many businesses that exist today will not be able to say the same in the years to come. It is not as though this is the ideal path for any growing business of course, but sometimes this is just about the only thing that works. How Small Businesses Can Use It.

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100 Helpful Data Sources for Content Creation

Marketing Insider Group

To help, we’ve compiled a comprehensive list of 100 data sources for content covering a wide range of topics for you to save and reference whenever you need it. OptinMonster – OptinMonster focuses on helping customers create websites that convert. Business and Entrepreneurship.

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A Proven Guide to Recruiting Passive Candidates

It's a simple, frustrating truth that you can't predict everything when it comes to recruiting for businesses. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it. However, it's not efficient or cost-effective to be in the active recruitment mode all the time. It's important to also invest in building a passive candidate pipeline. Download the guide for tips that can help you build a recruitment strategy that attracts both active and passive candidates for the best possible mix.

Use These 5 LinkedIn Features to Help Your Business

Outbound Engine

HubSpot found that users checking Facebook, Twitter, and LinkedIn to get their news, business and lifestyle information continues to increase significantly every year. Use these five LinkedIn features to help your business and boost your professional reputation.

The H.E.L.P. Method For Writing Business Content


Corporate blogging poses a wide spectrum of challenges to address, from editorial priorities all the way to business objectives, and supporting the audiences in between. Content should foster helpfulness and facilitate improvement. " Of course buyers care about this content as it helps them benchmark their companies, as well as the solutions they’re considering implementing, but what good is a chest-beating blog post when it comes down to real business?

4 Ways a Blog Can Help Your Business Grow Right Now

Marketing Insider Group

Are you taking advantage of the massive benefits of blogging for business? Check out all the ways a blog can help your business grow. If you want to grow your business, you should be blogging. A blog offers key benefits that can help you achieve your business goals.

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How Data Cleansing Help To Boost Your Marketing Campaign Performance?

Only B2B

Overwhelming numbers of businesses are investing a great budget to make “Data-Driven” decisions. Data is the Asset to any business. It helps the marketer to get precise decision-making ability on any of their marketing campaign.

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5 Cheaper Marketing Tips to Help Grow Your Small Business


When you own a small business, … Read More. The post 5 Cheaper Marketing Tips to Help Grow Your Small Business appeared first on Grow With Kabbage. When people think of marketing, they typically think of tactics such as flyers, social media or commercials. Marketing Featured Mobile Featured

The Impact of Direct Dials on Sales Productivity

Leveraging the latest industry research, this eBook highlights the impact of direct dial phone numbers on sales productivity with the goal of empowering reps to have more conversations with prospects, and consequently, schedule more meetings, increase opportunities, and close more business - fast.

The One Thing That Helps Define Success with Content Marketing

Marketing Insider Group

The pandemic changed how businesses message, market, sell, and more. Successful Content Marketing Businesses Need These Key Things. There are a variety of functions that technology can help you with, including: Streamlining workflows. That’s not always possible, but we can help.

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How Employee Advocacy Programs Can Help Businesses Achieve Their Goals


Personal and professional brand enhancement: Employee advocacy helps employees boost their personal brand. The post How Employee Advocacy Programs Can Help Businesses Achieve Their Goals appeared first on Biznology. Business Advice Digital Marketing Social Media Social Media Marketing AMPlify employee advocacy GaggleAMP

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How Artificial Intelligence Can Help Your Emails Reach The Inbox


This helps you create engagement and increase the chances of sales by promoting your brand. For instance, Microsoft’s Dynamics platform is designed to increase the quality of content and help marketers reach clients’ inboxes.

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How Can I Help?


If we can provide additional help and support through our executive consulting, advisory and coaching services, please contact us. They wanted to know, that despite the crisis happening almost 7,000 miles away, how they could help alleviate the fallout associated with this horrible outbreak.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Given data’s direct impact on marketing campaigns, reporting, and sales follow-up, maintaining an accurate and consistent database is a top priority for B2B organizations. This latest eBook aims to help marketing leaders understand the impact of data management on their company’s ROI.

Why Investing in a CRM Helps Small Businesses

Outbound Engine

Ever found yourself digging through a stack of business cards or scrolling through old emails to find the client information you need? A CRM helps small businesses perform tasks as basic as storing customer data and as complicated as automatically generating reports and submitting forms.

What Is Linear Attribution And How Does It Help Businesses?


Marketing attribution models give you helpful insights on which platforms drive more conversions. Many businesses choose this model because it considers the entire customer journey, gives credit to multiple engagements and provides a comprehensive view of the overall marketing strategy.


5 tips to help you make business decisions that get results


Small business owners tend to do it all and wear all of the business hats when running their business. When it comes to the myriad of decisions to make, it can be stressful to feel the pressure of making the best decision to ensure your business has a profitable existence. Push your anxiety aside and take a look at these 5 secrets to making the best business decisions. Know everything about your business.

How Exactly Does Content Marketing Help in Building Brand Awareness?

Marketing Insider Group

Brand awareness is more than people simply recognizing your business name or your logo. Content can help to build your brand in several different ways. People don’t like to feel like they’re being sold to or that brands only have an interest in gaining their business.

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Build a Successful and Results-Driven Sales Culture

Speaker: Gary Galvin, CEO, Galvin Technologies

Every business asks the same question: How can we increase revenue? Gary Galvin is here to answer that question. He will help you define metrics to drive success, empower your sales team, and create a culture driven by results and accountability; because when your team clearly understands what path they’re on and why they’re on it, they are that much more likely to achieve results.

10 Secrets To Help You Succeed In B2B Content Marketing

Marketing Insider Group

As a business, you’re always looking for ways to sell your products or services. Doing so will not only help sell the product but also work toward establishing a better relationship with vendors, partners, and clients. 3 Questions to Help Formulate a B2B Content Strategy.

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3 Ways CRM Systems Can Help You Comply with GDPR


Waves of data privacy laws are sweeping the globe and putting pressure on businesses everywhere to comply — or face the consequences. Here are three of the biggest ways CRM systems can help you comply with the GDPR: 1.

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What is Retargeting & How it Can Help Your Business


Retargeting marketing can help build a loyal customer base and drive sales. We‘ll show you best practices for getting started. Paid Media

How To Get More Business Using Search Console

Go Beyond SEO

Search Console is a free tool from Google designed to help you understand how Google views your website. And as you already know, the stronger your site performance, the more business flows your way. All this information is there to help you make better decisions about your website.

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When Executive Engagement met Account-Based Marketing

Speaker: Bev Burgess, Senior Advisor for ITSMA & Manasian and Co

Executives drive business. They can accelerate deals, find new budgets, and help shape your solution so that it fits their needs. And now that executives have stabilised their companies after the initial shock of the pandemic, they’re looking for ideas and inspiration on how to innovate their business models and return to growth. They want to engage.

Travel mugs help spread your business around this summer


When you are choosing a promotional product to help spread the word about your business, if you want to spread your name far and wide, consider travel mugs. The promotional product should help remind the recipients of your brand. The post Travel mugs help spread your business around this summer appeared first on Biznology.

8 Ways To Help Your Business Grow

Only B2B

Listening to your customers can help your business grow. The post 8 Ways To Help Your Business Grow appeared first on ONLY B2B. blogs Business GrowthLet us tell you how. What often comes to your mind when you think about customer support? If like most people.

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Money Lessons For Small Marketing Businesses Post-COVID


The global pandemic has disrupted most small businesses in some way. As conditions begin to return to normal, there will be numerous lessons to take from the pandemic to ensure that businesses can survive future events. Here are three key strategies to consider for your own business.

15 Small Business Marketing Strategies to Help With Growth


There’s no getting around it: A killer marketing strategy is essential for business growth. That said, let’s take a look at fifteen marketing strategies that small businesses like yours are using to expand their reach today. Learn more about how BenchmarkONE can help you get started !

Preparing for SaaS Funding: Evaluating your Funding Options

Speaker: Jon Steinberg, Co-founder of Mountside Ventures, and Clayton Whitfield, Co-Founder and SVP of Revenue Programs at SaaSOptics

While it may seem that more and more SaaS companies are taking the bootstrap approach to financing, it’s encouraging to know that there are many other viable funding options on the market. Whether you fall into the category of “non-VC compatible,” or just prefer a more non-dilutive option, understanding what alternatives there are and how to evaluate them based on your business and operational goals will pave the way to a successful financing outcome that’ll help scale your business.

15 Small Business Marketing Strategies to Help With Growth


There’s no getting around it: A killer marketing strategy is essential for business growth. That said, let’s take a look at fifteen marketing strategies that small businesses like yours are using to expand their reach today. Learn more about how BenchmarkONE can help you get started !

15 Small Business Marketing Strategies to Help With Growth


There’s no getting around it: A killer marketing strategy is essential for business growth. That said, let’s take a look at fifteen marketing strategies that small businesses like yours are using to expand their reach today. Learn more about how BenchmarkONE can help you get started !

How to Grow Your Business with Voice of the Customer


A strong VOC strategy can have a direct effect on growing your business — boosting sales and improving customer retention. And according to a study by Aberdeen Group , the top 20% of businesses using VOC data grew by 9.8x Sorting the data into different categories can also be helpful.

How Using the Right MarTech Tools Can Help Drive Sales

Marketing Insider Group

Those using it tend to be e-commerce companies, but it has value for any type of business that looks to convert through digital mediums. However, you can’t know precisely how they interact with your website without some tech help.

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Jeff Davis is here to help you think differently about how Sales and Marketing should interact. With increased scrutiny for marketing to prove ROI on their activities and it becoming increasingly hard for B2B salespeople to even get in front of customers, the old way of doing business is no longer an option. This webinar will use evidence-based research and empirical knowledge to propose real-world strategies that work.

How to Help Small Businesses Get Through Tough Times


Small businesses are the heart of our nation. Right now, small businesses are suffering. Luckily, there are things we can do to help them. . At Hatchbuck, we’re thinking a lot about our small business clients and what they may be experiencing right now. Small Business