effective strategy Business Related Topics 
SendX
FEBRUARY 19, 2024
Are you a roofing business looking to boost your customer base and sales? Email marketing is a powerful tool to reach your target audience and drive conversions, but only if it's used effectively.
Marketing Insider Group
DECEMBER 18, 2023
Effective marketing strategies for complex products are essential to driving business growth. The strategies help build awareness, boost engagement, provide comprehensive customer experiences, and increase brand loyalty. Even when you’ve crafted a good strategy, you can’t leave it on auto-pilot. See strategy #1.)
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Marketing Insider Group
APRIL 10, 2023
Image source: PYMNTS As an independent ecommerce business, you spend a lot of time thinking about how to remain relevant in an industry dominated by these behemoths. The safer play — though it’s not easy by any stretch of the imagination — is to improve your strategies for attracting and converting prospects outside the Amazon ecosystem.
Lake B2B
JANUARY 16, 2024
Generating sales leads is an important factor for any business as the leads are the reason for business growth, market expansion, revenue generation, and business sustainability. However, generating leads is a long-term that requires efforts and a combination of strategies.
Speaker: Jessica Hall, Product Strategy & Design Leader and Co-Author of The Product Mindset
You’ve heard of Amazon and Vanguard, two of the most successful customer-focused businesses in the world, but have you heard Jim Collins’ Flywheel Effect? You might be surprised to learn that neither of these businesses would be where they are today without it.
Zoominfo
OCTOBER 13, 2023
Launching a go-to-market strategy in Germany can be tricky due to the complexity of local regulations and guidance. Between the GDPR and ePrivacy guidelines, there is a lot to consider to ensure your business remains compliant. Email marketing to customers without consent or a previous business relationship (see exception above).
Stevens & Tate
SEPTEMBER 20, 2023
Every business, regardless of its niche or size, relies on marketing to build brand awareness, reach a target audience, foster customer relationships, and increase sales. Digital advertising, for instance, is a form of marketing that is constantly evolving and proving to be quite effective when combined with other forms of digital marketing.
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Give your sales acceleration formula a makeover with our 7 wildly effective strategies that drive revenue. Packed with insights, examples and best practices, these tried and tested strategies provide a framework to help you design and deploy an effective sales acceleration strategy for your business.
Speaker: Jason Tanner, CEO of Applied Frameworks
Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions. However, effective communication of product strategy often presents challenges for product leaders.
Advertiser: ZoomInfo
It's a simple, frustrating truth that you can't predict everything when it comes to recruiting for businesses. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it.
Speaker: Barb Barker and Shannon Riley, Wrike Team
In its simplest state, an organization's Strategic Performance Management context begins with corporate strategies (including objectives) which cascade to business units or equivalent organizational entities (IT), which, in turn, develop aligned strategies. Ways of connecting your projects to overall goals of organization.
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Smart companies are realizing tremendous business value by implementing a swag marketing strategy – so, are you ready to get started? Learn how you can effectively use branded swag to entice leads, engage customers, boost event ROI, and more.
Speaker: Jeff Davis, Founder, jd2 Consulting Group
In today’s B2B business environment sales and marketing can no longer operate in silos. With increased scrutiny for marketing to prove ROI on their activities and it becoming increasingly hard for B2B salespeople to even get in front of customers, the old way of doing business is no longer an option.
Speaker: Howard J. Sewell, President, Spear Marketing Group, and Anne Angele, Senior Marketing Automation Specialist, Spear Marketing Group
As you likely know, the European General Data Protection Regulation (GDPR) takes effect May 25. In this Webinar, you’ll hear practical, actionable tips and strategies to minimize your company’s GDPR exposure, including: Primary implications of GDPR for inbound and external lead generation.
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