Webbiquity

JUNE 30, 2010

Though blogging provides significant business benefits (e.g. increasing a firm’s credibility and visibility in search), developing a blog isn’t the right move for every organization. The web is littered with abandoned blogs; according to Technorati , only 7.4 Blogging isn’t for everyone.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Buffer

MAY 4, 2022

After all, you’re a small business owner, and probably not a trained writer. Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! Why start a blog for your small business?

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Writing on the Web

JUNE 19, 2013

The Search Engine Optimization landscape has changed dramatically over the last couple of years. Consequently, a lot of small businesses and professionals today are struggling to achieve their SEO goals on a restricted budget. After all, for small companies, hiring an expensive agency is often not feasible.

Small Business Marketing 100

Small Business Marketing Budget Programs Business Blogging SEO 100

Brightedge

NOVEMBER 20, 2020

For small businesses to be easily found by users searching for your products or services, your site needs to rank well in the local listings. In order to maximize visibility and increase your opportunity to ranking well, it’s important to own your local listing, otherwise known as a Google My Business page.

Google 72

Google Business Ideal Customer Profiles CTR 72

Webbiquity

OCTOBER 25, 2023

When businesses embark on a blogging journey, there are many roadblocks that can pop up, such as: writers’ block! We can achieve business goals with blogging!” Despite these obstacles, businesses from across industries are blogging. Guest post by Ann Smarty. Platforms like Beacons.ai

Business Blogging 307

Business Blogging Creativity Business Marketing & Strategy 307

Go Beyond SEO

APRIL 14, 2022

Bad: Digital marketing practices are helpful to most businesses. Good: 67% of businesses experience business growth using SEO. Why SEO Is No Longer ‘Nice to Have’ for Small Businesses in 2022. Not to search engines. Example: Which of these two titles would you click on? Not to people.

SEO 145

SEO Tips Act-On Small Business Marketing 145

Webbiquity

FEBRUARY 25, 2016

Blogmore is a gifted writer, but his blogs never make it past the spam email folder of his clients. He sends a small, yet powerful, email message along with his blogs to the clients. As a result, his business flourishes. His blog’s search engine ranking improves by 15%. His work is recognized.

Case Studies 100

Case Studies Case Study Small Business Marketing Studies 100

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Ranking Lead Scoring 60

Webbiquity

MAY 6, 2020

But blogging regularly can significantly increase website traffic (particularly from organic search and social media) for small to midsized companies as well. Why You Should Consider Blogging (or Posting More Often). There are numerous benefits of blogging for business. Check out a few stats here.

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. DemandMetric ).

CMS Development 101

CMS Development Business Best Practices Lead Ranking 101

Writing on the Web

DECEMBER 12, 2012

Should my business website focus on keywords and getting search engine results ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?” Search engines will not know which page to rank for what keywords.

SEO 100

SEO Marketing Websites Business Content 100

Webbiquity

APRIL 4, 2019

Today, B2B marketers have the means to become publishers, cultivating their own audiences using an array of technologies, like AI and voice response, that enable businesses to connect even more personally with their customers. But in a small group or social setting, they are often much more comfortable exhibiting their expertise.

Paid Content 262

Paid Content Advertising Agencies B2B Marketing Marketing AI 262

LeadSquared

APRIL 5, 2013

In our last post of the series ‘How to Start Blogging – A Guide for Small Businesses’, we answered the most common questions you might have in your mind about kick-starting your blog. The best blogging platforms for your business . Built for hosting blogs. WordPress . WordPress .

Business Blogging 52

Business Blogging Best Practices Blogger Business 52

ClearVoice

DECEMBER 8, 2020

But as a business owner, how do you know for sure which recommendations or tips to follow versus the ones not worth investing time and energy into. Now, this list expands to people we see online who we can relate to and aspire to be in some capacity, from fashion style to business status. Sally is a business owner of a bakery.

Paid Content 128

Paid Content Social Media Media Word of Mouth 128

Writing on the Web

FEBRUARY 10, 2014

Of course, as writers, they all had important things to say on their blogs. Here’s what I look for in an optimized, good blog (one that gets Google search and reader results): A good blog title with a tag line that says what people will find on this blog (benefits to reader). A compelling image with each post.

Wikipedia 100

Wikipedia RSS Blogger Keywords 100

Writing on the Web

SEPTEMBER 24, 2014

Quality blog posts are key to your business getting found on the Web. Quality content scores high with readers, your target clients, and with search engines. Most professionals and small business owners are told that once or twice weekly is a bare minimum. it’s harder than you might think.

Content Marketing 100

Content Marketing Content Storytelling Hubspot 100

Writing on the Web

NOVEMBER 13, 2013

Quality blog posts are key to your business getting found on the Web. Quality content scores high with readers, your target clients, and with search engines. If you want to get found, get known and get clients online, you need to write and publish quality blog posts that resonate with your readers.

Content 100

Content Storytelling Hubspot Business Blogging 100

Hubspot

OCTOBER 23, 2012

Most inbound marketers understand that business blogging is a critical part of a comprehensive inbound marketing strategy. Furthermore, how does that vary between B2B and B2C companies, and smaller and larger businesses? Wouldn't it be great to have some blogging benchmarks to go by?

Advertising Benchmark 28

Advertising Benchmark Business Blogging Business Landing Pages 28

Writing on the Web

JANUARY 23, 2013

6 Steps to Writing Awesome Fresh Content" src="[link] width="256" height="170" title="Content Marketing with Blogs: 6 Steps to Writing Awesome Fresh Content" />What private Hell do you go through to write fresh blog content ? Seek inspiration, find it, and start writing directly into WordPress blog platform. Want to know more?

Content Marketing 100

Content Marketing Content Guidelines Keywords 100

Directive Agency

FEBRUARY 4, 2022

However, Software-as-a-Service businesses require a distinct approach to content marketing. As every SaaS business aims to stand out against a sea of competitors, it has become a tough world with fierce competition in every niche. Unfortunately, only a small percentage of those who come across your article will read it thoroughly.

Work Management 52

Work Management Marketing & Strategy Marketing Management SERP 52

Writing on the Web

FEBRUARY 11, 2016

While your blog needs good Search Engine Optimization, it has to start with quality content. It is based on six principles that anyone can and should apply to their writing, whether it be for their business blog, e-newsletters, or e-books and websites. during our recent client interviews. Be best of breed.

Content 100

Content Consulting Newsletter Opinions 100

Industrial Marketing Today

SEPTEMBER 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

Hubspot

JUNE 16, 2020

Many marketers agree — blogging is an important part of their content strategy. Blogging does way more than populate your website with content. Did you know that B2B marketers obtain over 70% of their leads from blogging ? Or that businesses that prioritize blogging are 13x more likely to see a positive ROI ?

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Writing on the Web

MAY 22, 2013

Again, this can be beneficial for everyone, because interlinking between the two blogs/sites can help your search engine and page ranking. Think about some of your favorite blogs to read. Do any of them publish content that is directly related to your business, or that could fit in with your posts? Photo Source).

Blogger 100

Blogger Marketing Proposals Small Business Marketing Opinions 100

Atomic Reach

JANUARY 3, 2019

According to Content Marketing Institute , content marketing receives 3 times the leads per dollar spent when compared to paid search. Mark Schaefer - Speaker, Business Consultant, Author. Lilach Bullock - Online Business Expert, Speaker, and Coach for LilachBullock. For the foreseeable future, content will remain as king.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Webbiquity

DECEMBER 28, 2010

And to be fair, even with all of the changes in search over the past year , those basics remain vitally important to search success. While there are several benefits of business blogging beyond SEO, the ability of a blog to enhance an organization’s presence in search is substantial.

SEO 100

SEO Enterprise Management Digg Press 100

The Effective Marketer

DECEMBER 14, 2011

Especially useful for small companies and those who are just starting out with their marketing programs and need some help identifying key metrics, the eBook is packed with good advice. Search Engine Optimization. Paid Search. Business Blogging. Inbound Marketing Analytics Overview. Email Marketing.

Inbound Marketing 100

Inbound Marketing Analytics Paid Search Agency Landing Pages 100

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Furthermore, some of these are virtually worthless for search (e.g. Syndication and blog directories.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses. Get Engineers Can Sell white paper now.

Social Networks 60

Social Networks Lead Ranking Lead Scoring Web 2.0 60

Webbiquity

FEBRUARY 8, 2011

Facebook, Twitter and even newer tools like Quora may be sexier and get more attention, but blogs are the workhorses essential to making social media marketing work. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Webbiquity

OCTOBER 18, 2016

To be sure, a thoughtfully written business blog can generate leads (and sales). In my consulting days, I attracted new clients through this blog, and I worked with companies that generated some pretty respectable lead gen and conversion rate figures through blogging. There’s no upside for business bloggers.

Lead Gen 100

Lead Gen Lead Ranking Lead Scoring Blogger 100

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Despite growing interest in the concept of social business , less than 20% of U.S. e-Strategy Trends ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Albacross

MARCH 19, 2019

With the knowledge of how to get traffic to a website and market effectively online, you can be within reach of people who are actually searching for your products or business model. As long as you know how to harness the power of the internet, you can leverage it as a powerful business tool. Start a Blog.

Lead Generation 58

Lead Generation Lead Ranking Sales Qualified Leads Lead Scoring 58

Go Beyond SEO

AUGUST 3, 2017

In our last blog post we discussed the importance of Bing for your law firm marketing strategy based mainly on the cost and amount of searches. It’s safe to say that there are thousands, if not millions of people in your area searching for the services you offer. Plus, we know you’re busy. Lawyer Blogs.

Ideal Customer Profiles 94

Ideal Customer Profiles SEO Social Media Lead Scoring 94

Webbiquity

JUNE 25, 2012

Blogging: for any new business blog, traffic typically starts out modest but grows over time. One reason is that reader subscriptions (when via email or RSS feed) tend to grow over time as the blog establishes its voice and readership. The major search engines also seem to give blogs more respect over time.

Social Media 100

Social Media Social Marketing Allocation SEM 100

LeadSquared

MARCH 19, 2013

Why do Businesses Need to Start Blogging? ” To answer this is one (okay two) words I would say ‘Start Blogging’. ” To answer this is one (okay two) words I would say ‘Start Blogging’. A blog would help you do that. With increased traffic on your website, your business leads would increase too.

Small Business Marketing 52

Small Business Marketing Business Lead Ranking Lead Scoring 52

Writing on the Web

NOVEMBER 1, 2010

What are the steps you need to follow to ensure each blog post is optimized for search engines as well as for your readers’ interests? Tell me what you think: I realized after I watched this that my diagrams are way too small on this screen. Oh my… there are a lot. How neat is that?

Tips 100

Tips Digg Social Media Buzz 100