Kaon

SEPTEMBER 20, 2017

Deployed on the Kaon High Velocity Marketing Platform ® , Kaon AR allows customers to make more reliable buying decisions by placing photo-realistic, interactive, 3D product models ‘at scale’ within a real physical space, seeing how the product works to solve their business or technical challenges.

Advertising Agencies 167

Advertising Agencies Press Lead Ranking Product 167

Kaon

OCTOBER 13, 2020

When businesses reopen following the COVID-19 shutdowns, they have to adjust to new realities. While there’s a certain comfort in the idea that reopening is itself a return to normal, actual business practices are unlikely to be the same for some time yet. Credit: Pixabay. But in a sense, the same is true of B2B contact.

Product 162

Product Marketing & Strategy Interactive Marketing Lead Ranking 162

Kaon

JULY 28, 2020

“Prior to using the Kaon Interactive Space Planning Tool application, we were following standard industry practice in manually developing specifications and proposals to design systems configured within our customers’ environments,” said Alexander Emmert, Business Unit Manager Digital Business International at FÖRCH.

Enterprise Management 147

Enterprise Management Marketing Management Digital Transformation Lead Ranking 147

Kaon

OCTOBER 6, 2015

Business analytics that ensures the algorithms are actually delivering the value and meeting the business objectives that were originally outlined. Business analytics helps support the marketing strategy for the organization ensuring long-term growth.

Analytics 100

Analytics Correlation B2B Sales Tagging 100

Kaon

SEPTEMBER 25, 2015

The Unified Business Model (The Future of Sales & Marketing) by Oliver Lopez from Structsales. What is the unified business model? Cold calling should be enhanced by a strong collaboration with marketing so both marketing and sales proactively produce significant amounts of new business. One process.

Hubspot 100

Hubspot Sales Qualified Leads Lead Ranking Conference 100

Kaon

MAY 17, 2016

Two companies were honored as “Rising Stars”, who are in the early stage of development and have clearly demonstrated the validity of their business. After the presentations, the judges chose four winners in the “Profit” category and two in the “Non-Profit” category.

Interactive Marketing 113

Interactive Marketing Class Validation B2B Sales 113

Kaon

APRIL 7, 2016

The Smaller Business Association of New England (SBANE), sponsor of the New England Innovation Awards since its inception in 1986, proudly announces Kaon Interactive as a 2016 Finalist. Kaon Interactive was selected from 188 innovative organizations to compete in the final phase of this competition.

Small Business Marketing 100

Small Business Marketing Interactive Marketing Distribution Tagging 100

Kaon

FEBRUARY 11, 2016

When we put ourselves in the customers’ shoes and honestly evaluate how our solution will affect their business, we create a transparent way to communicate with prospects and customers. What may be surprising is that many of the answers will likely be related to a lack of understanding of our differentiated value.

B2B Marketing 100

B2B Marketing Marketing Budget Planning B2B 100

Kaon

MAY 18, 2017

Filed under: CEO Corner , Uncategorized Tagged: augmented reality , Business , Gavin Finn , Houston , Innovation , Kaon Interactive , marketing , Marketing Seminar , Networking events , Texas , virtual reality. RSVP TODAY to reserve your spot for this exciting event! Visit www.kaon.com to learn more about our solutions!

Digital Transformation 100

Digital Transformation Network Marketing Interactive Marketing Tagging 100

Kaon

SEPTEMBER 18, 2015

B2B buyers are taking a random walk around the internet in hopes of finding products or services related to their business needs, at the same time, marketers are hoping they will get in the way of that random walk. The Relevance Imperative: B2B The Way It Should Be, Presented by Russell Glass from LinkedIn Marketing Solutions.

Hubspot 100

Hubspot Conference Mobile Advertising Mobile Marketing 100

Kaon

NOVEMBER 6, 2018

There are a lot of ways technology can solve a problem – whether it’s in our everyday lives or in business. Many of those are likely to be used in business settings. And though Ciena sells to businesses, at the end of the day, we’re all consumers. The Solution.

Interactive Marketing 127

Interactive Marketing Mobile Marketing Advertising Agencies Multi-Channel 127

Kaon

MARCH 12, 2019

Although the platforms on which we deploy and the technologies we use to create engaging customer experiences are constantly changing, a big part of our business is essentially unchanged in the last 20 years: making real-time, photo-realistic, 3D models of our customers’ products. To what extent did you manage to analyze the success?

Advertising Agencies 184

Advertising Agencies Enterprise Management Budget Programs Mobile Advertising 184

Kaon

MARCH 23, 2018

Kaon has found a fun, tangible and successful business use-case for this enterprise-focused solution.”. Our partnership has significantly increased global user adoption of our innovative sales and marketing AR applications, resulting in customers who are passionate about what our solutions do for their business.”.

Press 150

Press Lead Ranking B2B Sales Google 150

Kaon

NOVEMBER 3, 2016

Filed under: CEO Corner , Uncategorized Tagged: augmented reality , Business , Chicago , Gavin Finn , Innovation , Kaon Interactive , marketing , Marketing Seminar , Networking events , virtual reality. 8:00AM: Continental Breakfast & Registration. 8:30AM: Welcome and Introduction.

Marketing Management 100

Marketing Management Digital Transformation CMO Interactive Marketing 100

Kaon

APRIL 16, 2020

From the formally face-to-face sales meeting taking place virtually via Zoom to large-scale events shifting to digital-first venues, we need to give some thought to how to best use these opportunities to provide continuity for our businesses, organizations, and communities.

Advertising Mediums 130

Advertising Mediums Communities Planning Features 130

Kaon

SEPTEMBER 16, 2015

Filed under: Marketing Guru Tagged: business challenges , change , Cognitive thinking , content , Content marketing , Hubspot , Inbound , marketing , Memorable Content , Neuroscience , Science. What is your 10% message and are you in control of that? More in depth information about her presentation can be found here from the event.

Hubspot 100

Hubspot Conference Inbound Marketing Tagging 100

Kaon

SEPTEMBER 24, 2015

Filed under: Marketing Guru Tagged: analytics , B2B marketing , business challenges , Google Analytics , Google UTm , Hubspot , Inbound , LinkedIn , marketing , Measurement , organic , sales , social media , twitter.

Hubspot 100

Hubspot Conference Marketing Analytics Tools Social Media 100

Kaon

JULY 6, 2016

B2C and B2B marketers must look at both the macro and micro forces that are shaping the behavior of their audiences along with the increasingly rapid pace of technological change to understand how to drive interesting and exciting discoveries and innovations in almost every personal, business, and public policy arena. Uncertainty.

Planning 154

Planning Buyer's Journey Interactive Marketing Marketing & Strategy 154

Kaon

SEPTEMBER 21, 2015

Filed under: Marketing Guru Tagged: B2B marketing , business priorities , communication , Customer experience , Hubspot , Inbound , Marketing Relationships , Partnerships , Relationships. Relevance- how relevant is their need to your company, are these leads likely to become customers. Build relationships to build your company.

Hubspot 100

Hubspot Conference Buyer Personas Inbound Marketing 100

Kaon

AUGUST 23, 2017

Gavin presented a VR demonstration using Google Daydream and an AR demonstration of Kaon’s 3D product models , as well as Kaon’s story of how we started and how we got into this business of creating engaging, interactive stories around our customers’ products. Colin was impressed.

Interactive Marketing 0

Interactive Marketing Storytelling eCommerce B2B Sales 0

Kaon

APRIL 2, 2020

Robert Reiss, of the CEO Forum Group, and Gavin Finn, Kaon’s president and CEO, addressed this business-vital issue in a recent Forbes article. After Q1 of this year, companies must pivot to true digital transformation — not just digitization of their in-person and analog processes, which is what many are doing.

Digital Transformation 147

Digital Transformation Trade Show Differentiation Storytelling 147

Kaon

AUGUST 22, 2018

The Magic Leap One AR headset was definitely a leap in the right direction, but a bigger leap is needed to impact the world of enterprise businesses. The other concern we have is that Magic Leap glasses are fundamentally a personal device. With an entry price point of $2,295, we have obvious concerns about widespread, consumer adoption.

Mobile Advertising 133

Mobile Advertising Buzz Custom Publishing Mobile Marketing 133

Kaon

FEBRUARY 27, 2018

Over the last year, Kaon has elevated the AR business use case from placing photo-realistic, interactive 3D Product Models ‘at scale’ within a real physical space, to now placing interactive 3D scenes (laboratory, data center, office, manufacturing plant, etc.) within a real physical space, in augmented reality.

Press 154

Press Lead Ranking B2B Sales Interactive Marketing 154

Kaon

FEBRUARY 15, 2017

Rather than blindly implementing a new technology, B2B marketers must effectively use AR so that it adds quantifiable value to their business. Marketers can utilize this advantage in a variety of different ways within their B2B business. Not only does it bring in three dimensions, but also allows direct user interaction.

B2B Marketing 140

B2B Marketing Trade Show B2B Forrester 140

Kaon

MARCH 13, 2018

The results of this collaboration has accelerated customer engagement and provided a platform to quickly uncover unique product/solution differentiation and how it will help solve their business challenges. Learn more at www.MultiTaction.com.

Work Management 176

Work Management Marketing Management Storytelling Cross-Selling 176

Kaon

FEBRUARY 28, 2019

Company-owned stores like Apple, Tesla and Nike are a testament to a trend of B2B (business-to-business) becoming D2C (direct-to-consumer), bypassing the middleman. B2B buying models have changed, too. Manufacturers are becoming omni-channel retailers and service providers.

Lead Ranking 147

Lead Ranking Paid Search Agency Television marketing B2B Sales 147

Kaon

JULY 29, 2016

To understand how to drive interesting and exciting discoveries and innovations in almost every personal, business, and public policy arena, the paper identifies primary sentiments of populations in many markets. As a result of the dual forces of rapid change and uncertainty in the future, individuals and businesses become highly risk averse.

Purchase 100

Purchase Paper Interactive Marketing B2B Sales 100

Kaon

OCTOBER 11, 2017

You’ve likely heard about virtual and augmented Reality, but do we truly know how they will be used in business? These next-gen mobile devices will drive demand for a wide variety of AR and VR consumer and business applications. There are business-to-business (B2B) applications, too.

Mobile Marketing 100

Mobile Marketing Viral Marketing B2B Sales Lead Ranking 100

Kaon

AUGUST 16, 2017

Mixed reality offers an incredible potential to improve the way businesses operate. To learn more about how AR and VR can be used in business, visit www.kaon.com. Mobile applications that incorporate AR and/or VR will become increasingly important for B2B companies,” said Gavin Finn, President & CEO of Kaon Interactive.

Press 133

Press B2B Lead Ranking Trade Show 133

Kaon

MAY 24, 2018

This has increased global user adoption of our innovative sales and marketing VR applications, resulting in customers who are passionate about what our solutions do for their business.”. To learn more about how Kaon VR can be used in business, visit www.kaon.com. Advertisements.

Interactive Marketing 124

Interactive Marketing Trade Show Google Advertising Agencies 124

Kaon

MARCH 15, 2016

Filed under: 3D Products , Trade Show Trends Tagged: B2B , business challenges , Cisco , Kaon , Kaon Interactive , Kaon v-Rack , trade show , VMWorld 2015. “At times, it’s nice to have a physical rack, but [the Kaon v-Rack] is a tenth of the cost to get around,” he added. – See more at: TSNN.

Trade Show 100

Trade Show Marketing Management Advertising Agencies Interactive Marketing 100

Kaon

MARCH 21, 2017

Kaon Interactive , a business-to-business software company and provider of 3D interactive product marketing applications, has launched new augmented reality (AR) experiences within its High Velocity Marketing Platform, a feature that was recently used by an exhibitor at CES in Las Vegas. Kaon AR (Augmented Reality).

Interactive Marketing 100

Interactive Marketing Trade Show Paid Search Agency Advertising Agencies 100

Kaon

NOVEMBER 3, 2015

Filed under: CEO Corner Tagged: 3D demonstrations , 3D interactive applications , 3D interactive product marketing , B2B , business challenges , Face-to-Face meetings , in person selling , Kaon , Kaon Interactive , Marketing and Sales applications.

Effectiveness 100

Effectiveness Allocation Interactive Marketing Customer Satisfaction 100

Kaon

JUNE 26, 2019

Carl Radosevich, Head of Corporate Planning, Manager of Product & Business Intelligence at PHC Biomedical (formally Panasonic Healthcare). These digital solutions enable new types of innovation and creativity, driving business outcomes and change, rather than simply enhancing and supporting traditional methods.

Digital Transformation 100

Digital Transformation Trade Show Work Management Lead Ranking 100

Kaon

FEBRUARY 16, 2018

Not only can users explore virtual 3D Products Models, but they can also configure the space and equipment in real-time, showing how a solution can be personalized and modified to solve their business or technical challenges. To learn more about how WebVR can be used in business, visit www.kaon.com.

Lead Ranking 113

Lead Ranking Press Product B2B Sales 113

Kaon

JULY 12, 2017

The tools we use as marketers change rapidly from year to year, and it can be difficult to keep up with the most innovative and best technology for your business. This year, we launched a free webinar series to share the latest B2B marketing and sales enablement trends of 2017 with you, as we are seeing them happen.

Webinar Metrics 0

Webinar Metrics B2B Marketing B2B B2B Sales 0

Kaon

SEPTEMBER 17, 2015

Awareness creates audiences, because if someone is unaware of you, they can’t do any kind of business with you. Making stuff up-making up numbers and measures that have no bearing on actual business results. PR has failed at measurement in three important ways: Not trying- not bothering to measure at all.

Hubspot 100

Hubspot Conference PR Public Relations 100