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Guest Editor: The Why and How of B2B Podcasting

The Customer

As social finally became the purview of marketers and bona fide strategists, so is podcasting becoming their darling now, too. The Podcasting Bandwagon is Rolling. But those tracking uptake and engagement, such as Triton, Edison Research , Podtrac , Westwood One and NPR , are all bullish on the podcasting. Let the Lessons Begin.

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The Top 11 Best B2B Marketing Podcasts for 2022

Oktopost

Did you know that while podcasting seems new, it’s been around for nearly 40 years? Audio blogging”, the ancestor of podcasts, dates back to the 1980s. T oday, 28% of the US population regularly listen to podcasts—that’s 80 million people! B2B podcasts are a powerful form of outbound marketing. Jump to Best B2B Podcasts.

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[PODCAST] How Good Data Equals Higher Sales Commissions with Brian Burns

DiscoverOrg

Looking for a No-BS podcast that will elevate your sales results? Brian Burns, host of the weekly podcast, “ The Brutal Truth ,” interviews leaders in the sales space and offers key insights into succeeding. Below are some topical highlights of that podcast. To listen to the podcast in its entirety click here.

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Brian Kardon, Lattice Engines CMO: Stop Guessing What Your Buyers Want— Use Predictive Marketing Technology! [Podcast]

Crimson Marketing

Better B2B: How Staples is using predictive marketing technology and a constellation of data to make big revenue from its small business-to-business sales unit. Podcast] appeared first on. Marketing Technology Podcasts' Hint: “The more customers that buy, the more accurate the predictions.”.

CMO 100
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Social Selling: The Future of B2B Sales with Alex Abbott

Oktopost

Meet Alex Alex has 30-year sales career spanning three continents, 23 years in business-to-business sales & marketing. One thing has remained constant in Alex’s career, and that is the ownership of pipeline development, the lifeblood of every business.

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Marketer of the Month Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi

Outgrow

We recently interviewed Joe Pulizzi for our monthly podcast – ‘ Marketer of the Month ’! The Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi. Here’s a great podcast. Welcome to the Marketer Of The Month blog!

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The 2022 Essential List of Content Marketing Statistics and Data

ClearVoice

Knowing why your content works will help you continue to create the best quality content for your business by replicating success and giving you visibility into what’s not working. Blogging continues to be a key strategy in both business-to-consumer (B2C) and business-to-business (B2B) content marketing.

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