Business to Business Direct Marketing Sales Leads 
Sales Lead Insights
OCTOBER 10, 2013
Mac" McIntosh is described by many as one of Americas leading business-to-business sales and marketing consultants and marketing speakers. He is president of Mac McIntosh Incorporated, a marketing consulting firm specializing in helping companies get more high-quality sales leads and turn them into sales.
Smashmouth Marketing
NOVEMBER 2, 2010
The Sales Lead Management Association has opened up voting for the 50 Most Influential People in Sales Lead Management. I'm on the list, so if I've earned your respect in the world of demand gen and lead generation, I'd love your vote. So choose wisely. Members of SLMA and non-members are allowed to vote.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
markempa
OCTOBER 2, 2006
« Podcast: Marketing and Sales for Big Complex Selling (pt 3) | Main | White Papers and Lead Generation, Key for BtoB Marketers » Webinar: A Multimodal approach to Lead Nurturing for Complex Sales Join me for a complimentary webinar hosted by the American Marketing Association and sponsored by WebEx.
sagefrog
JANUARY 26, 2025
Sagefrog Marketings Survey Reveals How Marketing Budgets are Spent in 2009 PHILADELPHIA, PA October 2009 Sagefrog Marketing Group, a full service marketing, interactive and public relations company, announced the results of their fourth annual Marketing Mix Survey that shows over 50% of companies use both outsourced and in-house marketing.
markempa
MAY 18, 2005
Included are strategies, tips, and best practices that can be put into place immediately for improvement of your lead generation return on investment. According to studies, the single biggest issue for contemporary business-to-business marketers is effective lead generation. Why did I write the book?
markempa
JULY 21, 2005
« New and Improved Lead Nurturing Article | Main | Getting into big companies » New Lead Nurturing Webinar Startling as it may seem, recent research (and even studies from ten years ago) shows that longer-term leads (future opportunities), often ignored by salespeople, represent nearly 80% of potential sales.
markempa
FEBRUARY 23, 2006
Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. In 2005, 3.5 In 2005, 3.5
Expert insights. Personalized for you.
130 
Let's personalize your content